MARS Cosmetics
Website:
marscosmetics.in
Company:
https://www.linkedin.com/company/mars-cosmetics
Seniority: Not Applicable
Industries: Personal Care Product Manufacturing
Job details:
About This Job
MARS Cosmetics
Location: Delhi, India, India
Work Mode: On-site
Industry: Personal Care Product Manufacturing
Job Description
Job Title- Regional Sales Manager
Location- Delhi
Experience- 5-10 years
About The Role-
Mars Cosmetics is looking for a dynamic and result-oriented Regional Sales Manager (RSM) to lead and grow our General Trade business across North region. The ideal candidate will come strictly from the beauty/cosmetics industry, with hands-on experience in General Trade (GT) sales (not counter/Beauty Advisor led retail).
Key Responsibilities-
Deliver primary and secondary sales targets for Delhi GT marketAppoint, manage, and evaluate distributors and stocklists across the territory.Build and lead a team of Area Sales Managers/Sales Officers for GT coverageDrive product placement, visibility, and shelf share across wholesale and retail outletsMonitor and improve key sales metrics: outlet coverage, strike rate, lines per bill, average bill value, and distributor ROI.Monitor competitor activity, pricing, and market trends in cosmetics/FMCG GT spacePlan and execute trade schemes, incentives, and promotional activitiesEnsure distributor ROI, stock rotation, and claim settlements are managed efficientlyReport on sales performance, market feedback, and forecast accuracy to leadership
Requirements
5-10 years in FMCG/Cosmetics sales, with strong General Trade experiencePrior experience in cosmetics/personal care industry is mandatoryCandidates with only Beauty Advisor (BA) background will NOT be considered. Proven track record of distributor management and team handlingStrong Delhi market knowledge and existing GT network preferredGraduate/MBA in Sales & Marketing preferred
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