Location: India
Experience: 3 - 5 years
Salary: 15 - 25 LPA
Role Overview:
We are seeking a Senior Product Marketing Manager to lead the market positioning and messaging strategy for a rapidly scaling cloud platform serving independent US auto dealers. This role offers real ownership and direct impact, reporting to leadership.
Key Responsibilities:
- Develop and own product positioning and messaging to differentiate in a competitive market.
- Create competitive battle cards and sales enablement materials to support the sales team.
- Drive demand generation efforts to build a strong pipeline.
- Lead the storytelling and marketing strategy behind an ongoing website rebrand in collaboration with a design firm.
This is a strategic role that goes beyond support, offering the opportunity to shape how the product is perceived in the market.