Website:
addenda.ai
Job details:
Job Summary
We are looking for an experienced Retail Sales Manager to drive sales of our SaaS solution for the automotive aftermarket. The ideal candidate will have experience in B2B sales, SaaS solutions, or the automotive industry, with a strong understanding of garage, body shop, and automotive service workshop operations.
The role involves identifying new business opportunities, conducting product demonstrations, building strong customer relationships, and achieving sales targets by helping garages and workshops adopt our digital solutions.
Key Responsibilities
- Identify and acquire new customers, including independent garages, body shops, and automotive service workshops.
- Conduct product demonstrations and presentations to showcase the value and benefits of our SaaS solution.
- Generate and manage a sales pipeline through field visits, cold calling, networking, and referrals.
- Understand customer challenges and recommend appropriate software solutions to improve their business operations.
- Manage the complete sales cycle from lead generation to negotiation and closure.
- Build and maintain strong relationships with customers to drive adoption, retention, and referrals.
- Collaborate with the Customer Success and Product teams to ensure a smooth customer onboarding experience.
- Achieve monthly and quarterly sales targets and maintain accurate sales forecasts and reports.
- Gather customer feedback and share market insights with internal teams.
- Stay updated on automotive aftermarket trends, competitor offerings, and customer requirements.
Qualifications & Experience
- Bachelor's degree in Business Administration, Marketing, or a related field.
- 5–10 years of experience in B2B sales, preferably in SaaS, automotive technology, or a similar industry.
- Experience selling solutions to garages, body shops, automotive workshops, or small and medium businesses is preferred.
- Proven experience in lead generation, consultative selling, and closing deals.
- Strong communication, presentation, and negotiation skills.
- Ability to build relationships with business owners and decision-makers.
- Self-driven, target-oriented, and comfortable working in a field sales environment.
- Proficiency in CRM tools and Microsoft Office.
- Willingness to travel for customer meetings and field visits.
Preferred Skills
- Experience selling garage management software, workshop management solutions, ERP, CRM, or other SaaS products.
- Understanding of automotive workshop operations and challenges.
- Strong network within the automotive aftermarket industry.
- Knowledge of local languages will be an added advantage.
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