assistara
Website:
assistara.com
Job details:
Company Description
Assistara is a growing organization focused on delivering innovative digital solutions to clients across diverse industries. The company emphasizes data-driven decision making, measurable marketing outcomes, and strong client partnerships. Team members collaborate closely to design and execute campaigns that enhance brand visibility and customer engagement. assistara values continuous learning, professional development, and a supportive work environment that encourages initiative and ownership and audience behavior is highly beneficial; prior international campaign experience is a plus.
Key Responsibilities
- Run and optimize PPC campaigns targeting the US market.
- Generate quality inbound calls for flight bookings, cancellations, car rentals, cruises, etc.
- Manage Google Ads, Microsoft Ads/Bing, and Meta Ads.
- Optimize campaigns for calls, CPL, CPA, conversion rate, and ROAS.
- Monitor budgets, keywords, ad copies, and campaign performance.
- Track call conversions and work closely with the Sales/Operations team to improve revenue.
- Prepare regular performance reports and scale profitable campaigns.
Requirements
- 2–4 years of PPC/Performance Marketing experience.
- Proven experience in call generation campaigns.
- US market experience preferred.
- Strong knowledge of Google Ads, keyword research, bidding, tracking, and optimization.
- Travel/BPO/Lead Generation experience is an advantage.
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