Website:
viamu.app
Job details:
Company Description Viamu helps students discover and pursue global opportunities to study, work, research, and connect around the world. The platform consolidates scholarships, fellowships, internships, conferences, grants, and exchange programs that are otherwise scattered across many websites with complex requirements. Viamu turns a fragmented application process into a clear, guided journey where students can find relevant opportunities, understand eligibility, and organize deadlines and documents. By simplifying how students prepare and submit applications, Viamu empowers first-time applicants to approach global opportunities with clarity and confidence. The company’s mission is to make international opportunities easier to find, understand, and reach for students everywhere.
Role Description As a Marketing Expert at Viamu, you will lead and execute marketing initiatives that connect students with the platform’s global opportunities. In this full-time remote role, you will plan and implement marketing campaigns, develop and refine marketing strategies, and manage Viamu’s presence across digital channels. You will create and optimize content for social media, email, and other platforms, while analyzing campaign performance to improve reach, engagement, and conversions. Daily responsibilities include collaborating with product and design teams, identifying audience segments, supporting growth and sales efforts, and maintaining consistent brand messaging. You will also monitor market trends and student needs to ensure that Viamu’s marketing remains relevant, inclusive, and impact-driven.
Qualifications
- Strong Communication skills, including the ability to explain complex information clearly and engage diverse student audiences.
- Demonstrated experience in Marketing and Marketing Strategy, with a track record of planning and executing successful campaigns.
- Proficiency in Social Media Marketing, including content creation, community engagement, and performance analysis across major platforms.
- Sales and growth-oriented mindset, with skills in lead generation, nurturing user interest, and supporting partnerships.
- Experience with digital marketing tools and analytics platforms (e.g., Google Analytics, social media insights, email marketing solutions).
- Ability to work independently in a remote environment, manage multiple projects, and meet deadlines consistently.
- Background in education, edtech, or student-focused services is an advantage.
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
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