Uttaranchal Dental And Medical Research Institute
Website:
udmri.in
Job details:
Company Description Uttaranchal Dental & Medical Research Institute operates under the Gangotri Human Resources and Development Society, a registered public charitable organization focused on serving disadvantaged communities through education and healthcare. The Institute has been conceptualized as a center of excellence for dental and medical sciences training and research, supported by a general hospital. Its B.D.S. degree is recognized by the Government of India and the Dental Council of India, and it is affiliated with Hemwati Nandan Bahuguna University, Srinagar Garhwal, Uttarakhand. Located at Mazri Grant, Haridwar Road, Dehradun, the Institute offers modern teaching and research facilities in a mission-driven environment committed to social, physical, and mental well-being.
Role Description The Manager: Digital Marketing and Growth will lead and execute digital marketing strategies to increase awareness, engagement, and enrollment for Uttaranchal Dental & Medical Research Institute. This full-time, on-site role in Dehradun involves planning and managing campaigns across social media, search, and other digital channels, with a strong focus on lead generation and nurturing. The role includes monitoring web analytics, optimizing performance based on data, and collaborating with academic, admissions, and hospital teams to align marketing initiatives with institutional goals. The manager will oversee content planning, manage external vendors or agencies as needed, maintain brand consistency, and regularly report on growth metrics to leadership.
Qualifications
- Candidates should possess strong Digital Marketing and Marketing skills, including campaign planning and execution across multiple online channels.
- Candidates should possess Social Media Marketing skills for managing profiles, creating engaging content, and building online communities.
- Candidates should possess Lead Generation skills, with experience in conversion funnels, nurturing prospects, and supporting admissions or service uptake.
- Candidates should possess Web Analytics skills to track performance, interpret data, and make data-driven optimization decisions.
- Relevant experience in education, healthcare, or non-profit sectors, with a track record of driving growth and brand visibility.
- Strong communication and presentation skills, with the ability to collaborate across academic and administrative teams.
- Proficiency with common digital marketing tools and platforms (e.g., social media management tools, Google Analytics, ad platforms).
- Bachelor’s degree in Marketing, Business, Communications, or a related field; a postgraduate qualification or specialized digital marketing certifications are an advantage.
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