Website:
nutaste-group.com
Job details:
About the role:
The Key Accounts Manager will lead business development across North India. The role is responsible for acquiring and growing strategic B2B customers, with a strong focus on international and national QSR chains, FMCG companies, food processors, cloud kitchens, and other large institutional food businesses.
The ideal candidate will have a proven track record in consultative B2B sales, strong industry relationships, and the ability to manage complex sales cycles while delivering sustainable business growth.
Duties & Responsibilities:
• Identify, prospect, and acquire new key accounts across North India.
• Develop business with international and domestic QSR chains, FMCG companies, food processors, cloud kitchens, commissaries, and other large food service customers.
• Build and nurture relationships with procurement teams, R&D, quality assurance, operations, and senior decision-makers.
• Understand customer requirements and assist to develop tailored commercial and product solutions.
• Lead end-to-end sales cycles, including prospecting, presentations, negotiations, pricing, and contract closure.
• Collaborate with internal teams including NPD, supply chain, quality and finance to ensure seamless onboarding and account management.
• Drive revenue growth, profitability, and long-term customer retention within assigned accounts.
• Monitor market trends, competitor activities, and emerging customer opportunities to identify new avenues for growth.
• Prepare sales forecasts, business plans, and regular performance reports.
• Represent the company at industry events, trade exhibitions, and customer engagements.
• Ensure achievement of monthly, quarterly, and annual sales targets.
Preferred Customer Segments
• International QSR chains
• National QSR brands
• FMCG companies
• Food processing companies
• Frozen food manufacturers
• Bakery and confectionery manufacturers
• Dairy and beverage companies
• Cloud kitchen operators
• Central kitchens and commissaries
• Institutional food service customers
• Modern food manufacturing businesses
Key Performance Indicators (KPIs)
• New key accounts acquired.
• Revenue generated from new business.
• Achievement of sales and profitability targets.
• Customer retention and account growth.
• Pipeline value and conversion rate.
• Sales forecast accuracy.
• Customer satisfaction and relationship strength.
Travel Requirement
Frequent travel across North India to meet customers, develop new business opportunities, and support key accounts.
Qualifications and Experience
- Bachelor's degree in Business, Food Technology, Engineering, or a related discipline.
- MBA (Marketing or Sales) preferred.
- 5–10 years of experience in B2B sales or key account management.
- Experience selling ingredients, food solutions, packaging, food processing equipment, or related products to the food industry is highly preferred.
- Strong network within QSR, FMCG, and food processing sectors in North India.
- Demonstrated success in acquiring and managing large strategic accounts.
Knowledge, Skills and Abilities
• Excellent business development and negotiation skills.
• Strong relationship management and stakeholder engagement.
• Commercial acumen with the ability to identify growth opportunities.
• Solution-oriented and consultative selling approach.
• Strong presentation and communication skills.
• Ability to manage multiple high-value accounts simultaneously.
• Analytical mindset with proficiency in CRM systems and Microsoft Office.
• Self-motivated, proactive, and target-driven.
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