Bookswagon
Website:
bookswagon.com
Job details:
Company Description BooksWagon is a leading India-based online bookstore offering more than 40 million titles across a wide range of genres, including fiction, non-fiction, biographies, manga and comics, higher education, and professional textbooks. The company provides affordable print books and e-books for school, college, and professional learners, making quality reading accessible across the country. As a fast-growing e-commerce platform, Bookswagon focuses on providing a user-friendly online shopping experience and reliable delivery services. The organization maintains an active digital presence through its website and social media channels, where it promotes special offers and engages with readers.
Role Description UI/UX Design & E-commerce Optimization
· Design intuitive wireframes, mockups, and high-fidelity prototypes for our e-commerce website.
· Optimize user journeys to increase conversion rates, reduce cart abandonment, and improve navigation.
· Maintain and expand our digital design system to ensure visual consistency across all web pages. [1]
QA Testing & Workflow Automation
· Set up and maintain automated browser testing to ensure web functionality and design consistency.
· Implement and manage automated Android and iOS testing to validate mobile app or mobile web responsiveness.
· Map, review, and test critical e-commerce workflows like user registration, checkout, and payment gateways.
· Document, track, and report visual bugs or functional friction points to the engineering team.
Social Media & Digital Asset Creation
· Design high-impact visual graphics for platforms including Instagram, LinkedIn, and Facebook.
· Create marketing assets such as promotional banners, email templates, and digital ad creatives.
· Align all social media content with our core brand identity and modern design trends.
Required Skills & Qualifications
· Experience: 2 to 3 years of professional experience in UI/UX design, specifically working on e-commerce platforms.
· Design Tools: Professional mastery of Figma, Adobe Creative Suite (Photoshop, Illustrator), and prototyping tools.
· Automation Testing: Hands-on experience with automated web browser testing tools (e.g., Selenium, Cypress, Playwright) and mobile automation frameworks for Android and iOS (e.g., Appium).
· E-commerce Knowledge: Deep understanding of e-commerce UX best practices, conversion rate optimization (CRO), and user psychology.
· Graphic Design: Strong portfolio demonstrating layout skills, typography, and engaging social media creative design.
· Collaboration: Excellent communication skills to bridge the gap between design concepts, marketing goals, and technical development
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