Website:
nudge.new
Job details:
General Manager - Delivery
Nudge.new
AI-native marketing for small businesses across the US & Canada - backed by Accel
- Website: https://nudge.new/
- Location: ORR, Bangalore (relocation required)
- Work model: Hybrid split shift — in-office 2:00 PM–6:00 PM, then work-from-home 8:00 PM–12:00 AM (US time-zone alignment)
- Experience: 5 – 8 years
- CTC: Market Salary based on profile + ESOPs
- Reports to: Founder
About Nudge.new
Nudge.new builds AI-native marketing products for small and growing businesses across the US and Canada. We run our clients' entire marketing engine — acquisition (SEO, AEO, Local SEO, paid ads) and retention (email, WhatsApp, SMS) — delivered as a fully managed, Done-For-You service, powered by our AI Agents, and backed by human experts. We serve SMBs across verticals — DTC, spas, hotels, restaurants, professional services, coaches, and more.
Nudge is founded by ex-founders and leaders of startups like MySmartPrice, Livspace, Brightchamps etc. and is backed by top venture capital firm Accel and some of the biggest angels in India. We're a fast-moving, AI-first team and we're scaling quickly.
The Role
This is a 0-to-1 builder role. You're not inheriting a machine — you're building it.
Today, delivery is a lean team of under 5. Over the next 12 months you'll build it into a 50+ person org that runs marketing for hundreds of US SMBs. You'll design how delivery works from the ground up: the vertical playbooks and solutions (how we win for a spa vs. a DTC brand vs. a law firm), the processes and the quality bar, the tooling that sits on top of our AI platform, and the team of leads and executives who make it all run.
You own the outcomes — client results, happiness, and retention — but your real job is to build the system that produces them, and to keep raising the bar as we scale. You'll work directly with the Founder, with real ownership over how this side of the company gets built.
Who this role is for and who it isn't
This is for you if you're a builder, someone who's started something, stood up a 0-to-1 function, or shipped and scaled inside a fast startup, and who gets energy from ambiguity and a blank page.
We're specifically looking for:
- Ex-founders (your startup doesn't have to have worked out)
- Senior product managers / operators from strong startups
- Sharp generalists who've built teams, processes, or products from scratch
This is probably not the right fit if your experience is primarily in account management, client servicing at an IT-services firm or agency, or running an existing customer-success book. This role is about building the engine, not operating one that already exists.
What you'll build
- The delivery org, from <5 to 50+ in 12 months — hire, onboard, and grow the leads and executives who run client marketing day to day
- Vertical playbooks and repeatable solutions for each segment we serve (DTC, hospitality, professional services, coaches, and more), so quality scales without you in every account
- The delivery operating system — processes, quality standards, SLAs, capacity planning, and review rituals
- On top of our AI Agents and platform, alongside the product team — pushing more of delivery onto Nudge and turning manual work into repeatable, AI-assisted systems
- The scoreboard — own the numbers that prove it's working (client results, satisfaction, retention/churn) and report them to the Founder
- The bar — for how the team thinks, executes, and communicates with US clients
What we're looking for
- 5 to 8 years of experience with a genuine track record of building — a company, a 0-to-1 function, or a team/product you scaled inside a fast-moving startup
- You've built and led teams: hired, developed managers, and grown headcount quickly
- A systems thinker — you turn chaos into playbooks and processes, not one-off heroics
- Degree from a top-tier college with an exceptional academic record
- Genuinely client-first — you measure success by client outcomes and retention, not activity
- Fluent and eager with modern AI tools; excited to build AI into how the team works
- Excellent written and spoken English — you'll set the standard for client communication
- Self-driven, highly motivated, and energized by ownership in ambiguity
- Willing to work the split shift (in-office 2–6 PM, then WFH 8 PM–12 AM) and relocate to Bangalore
- Able to join within ~1 month
Why you'll love it here
- A true 0-to-1 seat — build an entire org, not inherit one
- Direct reporting to the Founder and real influence on how the company scales
- Build on an AI-native platform that's genuinely ahead of the curve
- Outsized ownership and impact at a fast-growing, Accel-backed startup
- Meaningful ESOPs — real skin in the game and a share of the upside you create
Compensation & logistics
- CTC: Marketing Salary based on profile + ESOPs
- Additional perks: Medical insurance + Lunch + Snacks
- Reports to: Founder
- Location: ORR, Bangalore (relocation required)
- Shift: In-office 2:00 PM–6:00 PM, then work-from-home 8:00 PM–12:00 AM (US time-zone alignment)
How to apply
Fill this application form: https://forms.gle/R3zaWtrbi6xXWeyZ8
Our process:
- Application -> Profile review and Shortlist
- Intro call with the Founder
- Deep dive working session + interview with the founders in office
- Team & values conversation
- Offer
Click on Apply to know more.