Website:
teinpro.com
Job details:
TeinPro by Randeep Hooda
About TeinPro : TeinPro by Randeep Hooda is a modern healthy snacking brand built on the belief that real strength comes from consistency, discipline, and authenticity. Rooted in science-backed formulations and inspired by Randeep Hooda's commitment to fitness and resilience, the brand aims to make high-quality nutrition accessible to individuals who pursue progress every day—whether in sport, fitness, or everyday life. Every piece of communication reflects credibility, simplicity, rootedness, and purpose, creating a brand that educates, inspires, and earns trust.
Role Overview : We are looking for a Content Strategist & Copywriter who can shape the voice of TeinPro across every consumer touchpoint. This role combines strategic thinking with exceptional writing skills to create content that not only communicates product benefits but also builds a compelling brand narrative. The ideal candidate understands the intersection of fitness, consumer psychology, and digital storytelling, and can translate business objectives into engaging, high-converting content.
Key Responsibilities : Develop and execute a cohesive content strategy aligned with TeinPro's brand vision, marketing goals, and campaign calendar.
Write compelling copy across digital platforms targetted to brands growth and Social Media presence, including social media, performance ads, website, product pages, email campaigns, packaging, and marketing collateral.
Build educational and community-driven content that simplifies sports nutrition and strengthens consumer trust.
Collaborate with creative, performance marketing, design, influencer, and product teams to ensure messaging remains consistent across all channels.
Maintain and evolve the brand's tone of voice, ensuring every communication reflects TeinPro's identity and values.
Translate consumer insights, market trends, and campaign performance into stronger content strategies and creative directions.
Support product launches, brand campaigns, and collaborations with clear, persuasive, and impactful storytelling.
Ideal Candidate : 3–5 years of experience in content strategy, copywriting, or brand communications, preferably within D2C, wellness, fitness, nutrition, or lifestyle brands.
Exceptional writing and editing skills with the ability to adapt tone across formats and audiences.
Strong understanding of digital marketing, content funnels, and consumer engagement.
Ability to balance creativity with strategic thinking and performance-driven objectives.
Passion for fitness, health, and building brands that create meaningful consumer connections.
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