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Company Description
Manaaf™️ is an upcoming fashion group in India, Southeast Asia as a direct-to-consumer (D2C) brand focused on delivering on-trend, curated fashion tailored to meet the refined and modern needs of contemporary modern women. We are looking for an experienced Creative Graphic Designer who have a strong understanding of both the visual and storytelling aspects of content creation, with the ability to create engaging and high-performing digital content.
🎨 Position: Video/Photo Editor & Motion Graphics Associate
📍 Location: Park Street, Kolkata, India
📅 Availability: In-office/Hybrid
Paid: Stipend will be decided based on portfolio/experience
Role Description
This hybrid position is based in the Kolkata metropolitan area, with a mix of in-office collaboration and work-from-home flexibility. Day-to-day tasks include conceptualizing and creating graphics, working on branding materials, editing promotional videos, refining images, and collaborating with the creative and marketing teams to maintain visual consistency across platforms. The role involves creating and editing engaging motion graphics, videos, and photos to supportive brand's branding and marketing efforts. The associate will work closely with marketing, design, and product teams to support launches, promotions, and ongoing community-building efforts. You will work directly with the founder to grow Manaaf's digital presence and edit content that converts, and contribute to brand strategy decisions that shape how Manaaf shows up in the world.This is not a single function role. This is a growth role.
Roles and Responsibilities
1. Video Editing & Brand Content
- Edit high-quality short-form videos for Instagram Reels, YouTube Shorts, LinkedIn, and other relevant platforms.
- Transform raw footage into engaging, well-paced videos that align with Manaaf's visual identity, tone, and positioning.
- Create founder-led content, including brand stories, behind-the-scenes videos, product narratives, educational content, and personal storytelling.
- Use effective hooks, pacing, transitions, sound design, subtitles, and visual storytelling to maintain audience attention.
- Adapt content to suit different platforms, formats, and audience behaviours.
- Create engaging motion graphics and short-form video content for social media platforms (Instagram, reels, ads, etc.)
- Edit and enhance images using Photoshop (retouching, color correction, background edits, etc.)
- Understand brand guidelines and ensure consistency across all visual content
- Collaborate on content ideas and contribute creatively to improve overall social media presence
- Manage multiple creative tasks simultaneously and deliver within timelines
- Ensure all deliverables are aligned with the brand’s tone, aesthetics, and marketing goals
2. Motion Graphics & Visual Communication( if and when required)
- Create clean, purposeful motion graphics, text animations, typography treatments, and visual elements.
- Use motion and animation to improve storytelling, clarify product benefits, and strengthen brand recall.
- Maintain consistency in typography, composition, transitions, and overall visual presentation.
3. Creative Collaboration & Execution
- Work directly with the founder to understand brand strategy, campaign objectives, creative briefs, and content priorities.
- Contribute ideas for hooks, video formats, storytelling angles, and new creative approaches.
- Assist with shoot planning, shot lists, visual references, and organising raw footage when required.
- Manage multiple projects, meet deadlines, incorporate feedback, and maintain organised project files.
- Keep up with evolving social media formats, creative trends, and D2C advertising practices without blindly following trends that do not fit the brand.
4. Meta Ad Creatives & Performance Content
- Create compelling video ad creatives for Meta platforms (Instagram and Facebook).
- Develop multiple creative variations, including different hooks, opening frames, edits, product angles, and CTAs for testing.
- Understand the fundamentals of performance creative: attention, engagement, product consideration, clicks, and conversions.
- Collaborate on creative iterations based on ad performance, audience response, and campaign objectives.
- Translate product features and brand differentiators into clear, relatable, and persuasive visual stories.
Skills Required
- Proficiency in photo and video editing skills, with knowledge of tools and techniques for creating dynamic content
- Creating Motion graphic or animated videos.
- Knows in Graphics and Graphic Design, with excellent creativity and attention to detail
- Knows photo and video editing skills, with knowledge of tools and techniques for creating dynamic content
- Working knowledge of Adobe After Effects or another suitable motion graphics tool.
- Strong understanding of short-form video hooks, storytelling, pacing, retention, typography, sound design, and visual hierarchy.
- Ability to turn unstructured raw footage into polished, engaging content with a clear narrative.
- Understanding of Instagram Reels, YouTube Shorts, and Meta ad creative formats.
- A good visual eye, attention to detail, and an understanding of premium brand aesthetics.
- Ability to interpret a creative brief, work independently, and suggest improvements rather than waiting for step-by-step instructions.
- Willingness to experiment, learn from performance data, accept constructive feedback, and improve creative output.
- Good communication, time management, and file organisation skills.
Qualifications
- Excellent communication and organizational skills, with the ability to meet deadlines
- Collaborative and innovative mindset
- A degree or certification in Graphic Design, Visual Arts, or a related field is preferred
- Previous experience with D2C brands, especially fashion, beauty, lifestyle, or premium consumer products.
- A portfolio featuring founder-led content, product storytelling, and paid social ad creatives.
- Experience creating multiple ad variations for creative testing.
- Familiarity with Meta Ads Manager metrics such as CTR, hook rate, video hold rate, and cost per result.
- Basic understanding of Canva, Photoshop, or other tools for supporting visual assets.
- An understanding of brand positioning and how to balance creative quality with commercial objectives.
Manaaf is an equal opportunity employer, and we welcome and encourage diversity in the workplace. Join us in creating the next generation of building a D2C fashion brand at Manaaf that has the vision to inspire millions worldwide.
What We Offer
- Direct access to the founder and real creative ownership from day one.
- The experience of building a premium D2C brand from its earliest stage — with full visibility into every decision.
- A role where your work directly impacts revenue — not just impressions.
- Flexible hybrid working with in-person shoot days in Kolkata.
- Compensation depending on experience and demonstrated results. Performance incentive structure to be discussed.
To ApplySend your portfolio and a short note to the below email with the subject line —Manaaf Growth Application — [Your Name]
Share us on this email- teammanaaf@gmail.com or community@bemanaaf.comIn your note — tell us in three lines about one campaign or piece of content you worked on, what result it achieved, and what you would do differently now.Applications without a portfolio will not be considered.We are building something that did not exist in India before.We are looking for someone who wants to help build it. Manaaf — Kolkata
Instagram- @manaafglobal
Click on Apply to know more.
