AcoBloom International®
Website:
acobloom.com
Job details:
Company Description AcoBloom International® is a CoSourcing, technology, and consulting organization supporting accounting firms and businesses across the US, UK, Canada, Ireland, Australia, New Zealand, India, and the UAE, with offices in Dallas, London, Dubai, and nine delivery centers across India. For nearly two decades, the company has operated as an integrated extension of client teams, working within their workflows, software, and timelines. AcoBloom provides end-to-end CoSourcing and outsourcing services in bookkeeping, accounting, payroll, tax preparation, audit support, and back-office operations, complemented by AcoSpark, its AI-powered finance automation and FP&A platform. Through Stratrich Consulting, AcoBloom offers advisory services on market entry, entity formation, regulatory navigation, and corporate services for businesses in India and the UAE. The organization is ISO 27001:2022 and SOC 2 certified and adheres to GDPR, PIPEDA, and APP frameworks, emphasizing security, compliance, and trust in handling sensitive client data.
Role Description The Senior Performance Marketing Associate is a full-time, on-site role based in Noida. This role is responsible for planning, executing, and optimizing performance marketing campaigns across digital channels to drive lead generation, client acquisition, and brand awareness for AcoBloom’s services and platforms. Day-to-day responsibilities include analyzing campaign data, conducting A/B tests, optimizing budgets and bids, and collaborating with sales and marketing teams to align campaigns with business goals. The associate will develop and refine audience segmentation, oversee marketing funnels, and coordinate with internal stakeholders to ensure consistent messaging and measurable outcomes. The role also involves reporting on key performance metrics, recommending data-driven improvements, and staying current with industry trends and best practices in performance marketing.
Qualifications
- Candidates should possess strong Communication skills, including the ability to present insights clearly and collaborate effectively with cross-functional teams.
- Candidates should possess Market Research skills to analyze target audiences, competitors, and industry trends for data-driven campaign strategies.
- Candidates should possess Sales and Marketing skills to align performance campaigns with revenue goals, conversion optimization, and brand positioning.
- Candidates should possess Project Management skills to plan, execute, and track multiple campaigns, manage timelines, and coordinate stakeholders.
- Experience with digital performance channels (e.g., paid search, paid social, display, retargeting) and analytics tools (e.g., Google Analytics, ad platforms dashboards).
- Proven ability to work with data, including setting KPIs, interpreting metrics such as CTR, CPC, CPA, ROAS, and preparing performance reports.
- Prior experience in B2B or professional services marketing, ideally in financial services, technology, or
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