BeyondAds
Website:
gobeyondads.com
Job details:
Company Description BeyondAds partners with ecommerce businesses to deeply understand their customer personas and market dynamics, then builds strategies that grow with the brand. The team focuses on creating winning, data-driven ecommerce strategies that adapt to changing customer behavior and competition. Services span digital strategy, website design, search marketing, influencer marketing, and paid media. This integrated approach enables clients to scale efficiently while maintaining a strong, consistent presence across channels.
Role Description The Senior Growth Marketing – Meta Ads role is a full-time, on-site position based in Hyderabad. The individual in this role will plan, launch, and optimize Meta (Facebook/Instagram) advertising campaigns focused on performance and revenue growth for ecommerce clients. Day-to-day responsibilities include audience research, funnel design, creative and copy collaboration, bid and budget management, and ongoing A/B testing to improve conversion and ROI. The role also involves monitoring campaign performance, preparing reports and insights, coordinating with sales and account teams, and aligning Meta ads strategies with broader digital and paid media initiatives. The Senior Growth Marketer will mentor junior team members and contribute to building best practices and playbooks for Meta advertising.
Qualifications
- Candidates should possess strong Analytical Skills to interpret campaign data, optimize performance, and make evidence-based decisions.
- Candidates should possess clear and effective Communication skills to collaborate with internal teams, present insights, and explain complex concepts to non-technical stakeholders.
- Candidates should possess Growth Hacking skills to design and execute experiments, identify scalable opportunities, and drive rapid user and revenue growth.
- Candidates should possess Sales-oriented skills to understand client objectives, support funnel optimization, and connect campaign performance to business outcomes.
- Candidates should possess Project Management skills to plan campaigns end-to-end, manage timelines, coordinate resources, and ensure smooth execution.
- Hands-on experience managing Meta Ads (Facebook and Instagram) for ecommerce or performance marketing, including pixel setup, events, and retargeting.
- Familiarity with digital marketing metrics, attribution models, and tools such as Google Analytics and Meta Business Manager.
- Ability to work on-site in Hyderabad, collaborate in cross-functional teams, and mentor junior marketers.
- Bachelor’s degree in Marketing, Business, Analytics, or a related field, or equivalent practical experience in performance and growth marketing.
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