Sotbella
Website:
sotbella.com
Job details:
📍 Location: Noida, Sector 88
🏢 Work Mode: On-site
📅 Working Days: Monday to Saturday
⏰ Working Hours: 10:00 AM – 6:30 PM
💼 Employment Type: Full-time
About the Role
Sotbella is looking for a Performance Marketing Manager to lead and optimize paid marketing campaigns across digital platforms. The ideal candidate should be data-driven, commercially focused, and experienced in scaling campaigns while maintaining strong ROAS and ROI.
Key Responsibilities
- Plan, execute, and optimize performance marketing campaigns across Meta, Google Ads, and other relevant platforms.
- Manage campaign budgets and drive customer acquisition and revenue growth.
- Monitor ROAS, CAC, CPL, CTR, conversion rates, and overall campaign performance.
- Conduct A/B testing for creatives, audiences, landing pages, and ad copies.
- Analyze campaign data and prepare regular performance reports.
- Work closely with the creative, content, and e-commerce teams to improve campaign performance.
- Identify new growth opportunities and stay updated with digital advertising trends.
Requirements
- 4–7 years of experience in performance/digital marketing.
- Strong hands-on experience with Meta Ads and Google Ads.
- Experience in D2C, fashion, e-commerce, or lifestyle brands is preferred.
- Strong analytical and data interpretation skills.
- Proven track record of improving ROAS and driving revenue through paid campaigns.
📩 Interested candidates can share their CVs with us or apply directly.
Join Sotbella and be part of a fast-growing fashion & lifestyle brand.
Click on Apply to know more.
