branded shoes
Website:
brandedshoes.com
Job details:
About the Role
We are looking for a Marketing Operations Specialist with 2–3 years of experience to build, manage, and optimise marketing automation workflows that improve lead nurturing, customer engagement, and overall marketing efficiency.
The ideal candidate will have hands-on experience with CRM platforms, automation tools, API integrations, and data management. You should be comfortable working with tools like Zoho CRM, n8n, Zapier, and Pabbly, along with programming and data technologies such as Python, SQL, HTML, and JSON.
If you enjoy solving operational challenges, connecting different tools, and building automated systems that help marketing and sales teams work smarter, we'd love to hear from you.
Key Responsibilities1. Marketing Automation & Workflow Management
- Design, build, and maintain marketing automation workflows using Zoho CRM, n8n, Zapier, and Pabbly.
- Automate lead nurturing, customer engagement, and repetitive marketing processes.
- Build and optimise workflows for lead routing, lead scoring, and CRM automation.
- Monitor workflow performance and troubleshoot automation failures.
2. API Integrations & Process Automation
- Integrate multiple applications using REST APIs, webhooks, and third-party integrations.
- Build automated business processes to improve operational efficiency.
- Work with JSON for API requests, data exchange, and workflow integrations.
- Ensure reliable data synchronisation across CRM and marketing platforms.
3. Programming & Data Management
- Develop and maintain automation scripts using Python.
- Write and optimise SQL queries for data extraction, reporting, and customer segmentation.
- Maintain CRM data accuracy, hygiene, and consistency.
- Identify and resolve data-related issues across connected platforms.
4. Email & Landing Page Development
- Create and customise HTML email templates for marketing campaigns.
- Build and update landing pages to support lead generation and customer engagement.
- Collaborate with marketing teams to improve campaign execution and user experience.
5. Cross-Functional Collaboration
- Work closely with Marketing, Sales, and Customer Success teams to identify automation opportunities.
- Improve existing workflows and introduce solutions that reduce manual effort.
- Stay updated on emerging automation tools, AI-powered workflows, and marketing technology trends.
RequirementsMust-Have Skills
- 2–3 years of experience in Marketing Operations, Marketing Automation, or CRM Automation.
- Hands-on experience with Zoho CRM, Zapier, Pabbly, and n8n.
- Strong programming skills in Python.
- Good knowledge of SQL, HTML, JSON, and data handling.
- Experience with REST APIs, webhooks, and third-party integrations.
- Understanding of CRM systems, lead management, and marketing automation best practices.
- Strong analytical, troubleshooting, and problem-solving skills.
- Ability to work independently and collaborate with cross-functional teams.
Educational Qualification
- Bachelor's degree in Computer Science, Information Technology, Marketing, or a related field.
Why Join Us?
- Work with Modern Technologies: Get hands-on experience with automation tools, APIs, and AI-powered workflows.
- Enterprise Exposure: Work on marketing operations and automation workflows designed to support business growth.
- Career Growth: Develop your expertise in a fast-growing SaaS startup with opportunities to take ownership of impactful projects.
- Collaborative Culture: Work alongside Marketing, Sales, and Customer Success teams in a collaborative environment.
- Competitive Compensation: Receive competitive compensation and performance-based incentives.
Join Our Team
If you are passionate about marketing automation, enjoy solving complex workflow challenges, and want to build systems that make a real business impact, we'd love to hear from you!
Click on Apply to know more.
