Rapyuta Robotics
Website:
rapyuta-robotics.com
Job details:
Rapyuta Robotics is a global leader in cloud robotics. We build the next generation of robotic solutions that help logistics and warehousing enterprises scale efficiently. As we accelerate our growth in the North American market, we are looking for a high-energy, strategic, and "hands-on" Marketing Manager to lead our US expansion efforts from our Chennai office.
We are seeking a Marketing Manager to join our Global Hub in the Chennai office. We are looking for a driven, high-growth-mindset professional who thrives in a fast-paced environment. This isn't just a "management" role; it's an "ownership" role. You will be the architect of our US market presence, bridging the gap between our innovative robotic solutions and the needs of American 3PLs and warehouse operators.
Key Responsibilities
- Go-To-Market (GTM) Strategy: Execute and refine the marketing roadmap for the US market, focusing on brand awareness and high-quality lead generation
- Digital Lead Generation: Manage end-to-end digital campaigns specifically tailored to the US logistics persona
- Content & Positioning: Translate complex robotics technology into value-driven narratives for the logistics industry (focusing on WMS integration, throughput, and ROI)
- Market Intelligence: Stay ahead of US logistics trends; competitor moves in the Material Handling Systems space and evolving 3PL requirements
- Event & Webinar Management: Coordinate virtual and physical presence for US-based industry trade shows (e.g., MODEX, ProMat)
Requirements
Required Qualifications & Skills
- Experience: 5-7 years of core marketing experience
- Domain Expertise: Strong understanding of the Logistics & Supply Chain ecosystem, including 3PL operations, Material Handling Equipment (MHE), and Warehouse Management Systems (WMS)
- US Market Exposure: Proven track record of running successful digital marketing campaigns targeting the North American professional landscape
- Hands-on experience with paid search and LinkedIn campaigns, along with campaign planning and lead funnel management
- Hands-on experience with marketing automation and CRM platforms, plus analytics and reporting tools
- Hands-on experience with webinar or event platforms, and experience representing the company at trade shows and webinars or working in close alignment with sales, product teams, and regional leadership
- Experience with account-based marketing or experimentation and growth testing
- Communication: Exceptional command of English with the ability to write copy that resonates with US-based C-suite and Operations VPs
- Ideally, experience in a B2B SaaS or deep-tech environment
- A valid US B1/B2 visa is a plus
Benefits
- Global Impact: Work at the bleeding edge of robotics and AI.
- Autonomy: You will have the freedom to own the US marketing budget and strategy.
- Growth: As we expand, your career trajectory will follow the company's rapid international scaling.
- Competitive salary, Stock options
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