Fourrts (India) Laboratories Pvt Ltd
Website:
fourrts.com
Job details:
Experience
At least 5-7 Years of experience in Pharma Marketing
Portfolio
GASTRO
Education Qualification
Bachelor of Pharmacy (B. Pharma) degree and (OR) a Master of Business Administration (MBA) in Marketing.
Preference
Minimum of 5 years of experience in marketing within the pharmaceuticals or healthcare industry
Skills Required
- Brand management skills throughout the life cycle of the brands
- Good communication skills (oral & written)
- Excellent analytical and data interpretation skills.
- Scientific knowledge
- Leadership skills
- Good interpersonal skills
- Ability to unlearn & re-learn.
- Presentation skills
- New product launch experience.
Job Responsibilities in Brief
- Responsible for developing and executing comprehensive MARKETING STRATEGIES that not only improve product visibility but also enhance patient engagement and adherence.
- Work closely with cross-functional teams, including sales, product development, and regulatory affairs, to ensure alignment and seamless implementation of marketing campaigns.
- Conduct market research to identify new opportunities and foster strong relationships with key stakeholders, including healthcare professionals and opinion leaders.
- Oversee the marketing budget and analyze the effectiveness of marketing efforts through metrics and performance indicators.
- Develop and implement comprehensive marketing strategies for pharmaceutical products.
- Conduct market research to identify trends, opportunities, and competitive insights.
- Collaborate with sales and product development teams to align marketing initiatives with business goals.
- Manage marketing budgets and resource allocation effectively.
- Create and oversee content for marketing materials, including brochures, websites, and social media.
- Build and maintain relationships with healthcare professionals and key opinion leaders.
- Evaluate and report on the performance of marketing campaigns and strategies, providing actionable insights.
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