ICFM - Institute of Career In Financial Market (Unit of Career Pro Ventures Ltd)
Website:
icfmindia.com
Job details:
Job Title: Marketing Manager (Organic & Content Growth)
Location: Laxmi Nagar Near Metro Station
About Us:
ICFM is one of India’s growing financial education institutes focused on stock market training, career-oriented programs, and financial awareness. We are looking for a creative and growth-driven marketing professional who can help us build strong organic visibility, brand authority, and high-quality lead generation across digital platforms.
Role Overview:
We are looking for a Growth Marketing Specialist who understands how to build audience trust, improve organic reach, and create high-engagement educational content. This role is ideal for someone who has hands-on experience in SEO, content marketing, YouTube growth, social media branding, and organic lead generation.
Key Responsibilities:
• Build and execute organic growth strategies across digital platforms
• Improve website traffic, keyword rankings, and lead generation through SEO
• Manage and grow YouTube, Instagram, LinkedIn, and Google Business Profiles
• Plan and create high-engagement finance and stock market-related content
• Coordinate webinars, student success stories, and testimonial campaigns
• Work closely with trainers/faculty for educational content planning
• Optimize local SEO and Google rankings for institute branches
• Monitor social media engagement and audience growth metrics
• Work with trainers/faculty for educational content creation
Required Skills:
• Strong knowledge of SEO & Local SEO
• Experience in content marketing and organic growth strategies
• Understanding of YouTube growth and social media algorithms
• Instagram Reels & LinkedIn marketing knowledge
• Google Business Profile optimization experience
• Basic knowledge of Canva, CapCut, Premiere Pro, or similar tools
• Creative thinking with strong communication skills
• Understanding of audience engagement and lead conversion
Preferred Qualifications:
• Experience in education, finance, or edtech marketing(2-5 Years )
• WordPress website management knowledge
• Understanding of webinar promotions and WhatsApp marketing
• Portfolio or previous work samples preferred
Speak With Employer: +91 9266537799", "+91 9650120895"
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