Emedlife Insurance Broking Services Limited
Website:
emedlife.in
Job details:
Company Description Emedlife Insurance Broking Services Limited, established in 2003 and promoted by the Apollo Hospital Group, is one of the earliest insurance brokers in India serving both life and non-life sectors. The company is ISO 9001-2015 UKAS certified and has a team of over 250 professionals delivering risk management and insurance solutions across areas such as employee benefits, property, liability, marine, and engineering insurance. Emedlife also specializes in customized solutions for specialty risks including sports, media and entertainment, events, and title insurance. With a presence in all major cities, the company serves more than 5,000 corporate clients across diverse industries such as IT, hospitality, infrastructure, telecom, healthcare, and financial services. Emedlife is recognized for its strong claim servicing, comprehensive risk management support, and long-term client partnerships built on professionalism and integrity.
Role Description The Marketing Manager is responsible for developing and executing marketing strategies that strengthen Emedlife’s brand, support business growth, and enhance client engagement. This full-time, on-site role based in Chennai involves planning and managing marketing campaigns, overseeing digital and traditional marketing activities, and coordinating with internal teams to promote insurance and risk management solutions. The Marketing Manager will analyze market trends, identify growth opportunities, manage marketing budgets, and monitor campaign performance to optimize return on investment. The role also includes creating marketing collateral, supporting sales enablement initiatives, managing agency or vendor relationships, and ensuring consistent brand messaging across all channels. Collaboration with leadership and business teams to align marketing initiatives with company objectives is a key part of the day-to-day responsibilities.
Qualifications
- Strong skills in marketing strategy, campaign planning, and brand management, with the ability to translate business goals into effective marketing initiatives.
- Experience in digital marketing, including social media, email marketing, and online lead-generation, as well as familiarity with analytics tools and performance tracking.
- Ability to develop clear and compelling marketing content, presentations, and sales support materials, with solid communication and storytelling skills.
- Proficiency in market research, competitor analysis, and customer insights to guide positioning and identify new opportunities.
- Demonstrated capability in project management, stakeholder coordination, and vendor/agency management, with strong organizational and time-management skills.
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field; a postgraduate qualification (MBA or equivalent) is an advantage.
- Prior experience in insurance, financial services, or healthcare sectors is highly beneficial, especially in B2B or corporate client environments.
- Comfort working with data, budgets, and KPIs, and using MS Office and common marketing/CRM tools; ability to work collaboratively
Click on Apply to know more.