Website:
edvelup.com
Job details:
Job Title: Digital Marketing Strategist - Edtech
📍 Location: Kochi, Kerala
💼 Experience: 1–3 Years
🕒 Employment Type: Full-Time
Job Summary
Edvelup is seeking a highly motivated and results-oriented Digital Marketing Strategist to drive lead generation, student acquisition, and brand visibility across digital channels. The role requires strategic planning, campaign execution, performance optimization, and data-driven decision-making to support the organization's growth objectives. The ideal candidate should possess hands-on experience in performance marketing, digital campaign management, and lead generation within a fast-paced environment.
Key Responsibilities
- Run digital campaigns across Google, Meta, YouTube, and LinkedIn.
- Generate qualified leads to support student enrolments.
- Optimize campaigns and conversion funnels to improve ROI.
- Implement SEO, email marketing, and remarketing strategies.
- Track campaign performance and prepare reports.
- Collaborate with content, design, and sales teams.
- Research market trends and competitors.
- Manage analytics using Google Analytics and Google Tag Manager.
Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum 1 year of experience in digital marketing or performance marketing.
- EdTech/Education sector experience is strongly preferred, especially in lead generation and student acquisition.
- Knowledge of Google Ads, Meta Ads Manager, SEO, and analytics.
- Strong analytical and communication skills.
Edvelup is looking for a performance-driven professional who can contribute strategically to the organization's growth by delivering measurable marketing outcomes and supporting student acquisition goals.
📩Interested candidates can send their resumes to geethika@edvelup.com /hr@edvelup.com or apply directly through linkedin.
Click on Apply to know more.