GreenHonchos
Website:
greenhonchos.com
Job details:
Sr Manager – Performance Marketing
Location: Noida
Experience: 8-10 Years
Function: Performance Marketing / Digital Growth
Employment Type: Full-Time
About GreenHonchos
GreenHonchos is a digital commerce and D2C growth partner helping brands scale across Performance Marketing, Marketplaces, CRM, SEO, Social Media, Creative, Technology, and other digital commerce capabilities.
We are looking for a Sr Manager– Performance Marketing to lead the performance marketing business, drive growth across a portfolio of D2C and e-commerce brands, strengthen client relationships, and build a high-performing performance marketing organization.
Key Responsibilities
- Own the Performance Marketing function and define the overall vision, strategy, operating model, and growth roadmap.
- Lead performance marketing across Meta, Google, YouTube, marketplaces, and emerging digital advertising platforms.
- Own business outcomes across the portfolio, including revenue, ROAS, CAC, MER, contribution margin, and profitability.
- Lead strategic planning for large D2C/e-commerce accounts, including annual growth plans, media strategies, budgets, forecasts, and channel mix.
- Drive the team beyond campaign execution towards business-led growth, profitability, and customer lifetime value.
- Own the performance marketing P&L/business metrics, including revenue growth, account profitability, team productivity, and resource utilization.
- Identify opportunities to grow existing accounts, cross-sell GreenHonchos capabilities, and acquire new business.
- Partner closely with the Sales/Business Development team on pitches, proposals, new-business opportunities, and strategic accounts.
- Lead a team of Performance Marketing Managers, Leads, and Executives; establish clear KRAs, capability frameworks, and performance standards.
- Drive adoption of AI, automation, advanced analytics, and emerging technologies to improve campaign efficiency and team productivity.
- Establish governance around campaign quality, reporting, tracking, attribution, budgets, forecasting, and performance reviews.
- Work closely with Creative, Social Media, CRM, SEO, Marketplace, Technology, and Analytics teams to create integrated growth strategies.
Candidate Profile
- 8-10 years of experience in Performance Marketing / Digital Growth, with significant leadership experience.
- Strong experience managing D2C/e-commerce businesses and large media budgets.
- Deep expertise in Meta, Google, YouTube, attribution, analytics, conversion optimization, and full-funnel marketing.
- Strong commercial understanding of revenue, margins, CAC, LTV, contribution margin, and profitability.
- Proven experience managing large teams and multiple brands/accounts.
- Strong client-facing and stakeholder-management experience, particularly with Founders, CXOs, and senior business leaders.
- Experience in an e-commerce/D2C agency, digital commerce company, or high-growth consumer brand would be preferred.
- Strong analytical, strategic, communication, presentation, and problem-solving skills.
- Demonstrated ability to build teams, processes, and scalable operating models.
Click on Apply to know more.