Tomorrow's India
Website:
tomorrowsindia.com
Job details:
Position: Content Writer and Reviewer
Brand: Tomorrow’s India
Location: Building No. 392, Ghitorni Village, opposite Pillar No. 114, Ghitorni, New Delhi -110030
Experience: 5-6 Years
Employment Type: Full Time | On-site
Candidate Profile: Full-time working with an FMCG/Automobile/Electronics/F&B/Mass-Journalism/Public Relations Industry
Reporting: MD
Responsibilities:
1. Prepare a marketing calendar for advertising, PR, ATL/BTL/OOH, digital marketing, sales support, and market research
2. Validate and analyze the team's research work. Should possess strong conceptual writing skills and an eye for inconsistencies and errors.
3. Conduct in-depth research on industry-related topics to develop original content
4. Good command over English for editing and polishing existing content to improve readability
5. Content overview and management (including website)
6. Guide the team to handle client communication (oral and written) and servicing effectively and efficiently
7. Strategize communication and provide guidance on handling of customer services efficiently
8. Have adept knowledge and handling of all Social Channels including postings and boosts
9. Have adept knowledge and handling of Google and Meta Ads Manager and a keen interest or knowledge of website analytics
10. Fundamental knowledge of website functioning and handling including uploading of content and graphics on website
11. Smooth communication and coordination with Admin team and external vendors for running office operations.
CONTENT CREATION
· Write, edit, curate and proofread high-quality, original content for website, blog,
social media, newsletters, videos and marketing campaigns.
· Ensure all content is optimised for SEO and user engagement.
SOCIAL MEDIA MANAGEMENT:
· Develop and manage end-to-end social media calendar operations across platforms
like Instagram, Facebook, LinkedIn, YouTube, etc. (Even on Weekends)
· Respond to comments, manage DMs and drive community engagement.
· Seek & collaborate with brands and identify opportunities to grow brand
presence organically.
STRATEGIC IDEATION:
· Brainstorm and lead content ideation sessions among different teams.
· Generate impactful campaign ideas aligned with brand goals.
· Research and recommend creative formats based on platform trends.
DIGITAL MARKETING SUPPORT:
· Align with internal stakeholders and external digital agencies.
· Contribute to brand identity, positioning, and online reputation management.
· Monitor KPIs and suggest content performance improvement strategies.
QUALITY & INNOVATION:
· Ensure timely delivery of error-free content.
· Stay updated with global digital trends, platform algorithm changes and creative best practices.
SKILLS & QUALIFICATIONS
· Bachelor’s degree in English, Journalism, Mass Communication, Marketing, or
related fields.
· 4-5 years of proven experience in content writing and social media management.
· Excellent command of English with strong grammar and vocabulary.
· Deep understanding of social media trends, user behaviour and platform nuances.
· Proficiency and deep knowledge in SEO, content marketing, and keyword research tools.
· Familiarity with Google Analytics and content performance measurement tools.
· Ability to multitask, meet deadlines and work independently and collaboratively.
· Strong attention to detail, creativity and storytelling ability.
· Certification in digital marketing or content writing (preferred but not mandatory).
BEHAVIOURAL SKILLS
· A hard-working, dedicated professional who understands the needs of a rapidly changing and growing content world
· An ambitious individual who wishes to work closely with management to make the brand grow.
· A flexible person who understands the nuances of working in a content driven start-up.
Click on Apply to know more.