Area Sales Executive

Bungalow Beauty

Location: Ghaziabad, Uttar Pradesh, India
Job type: Full-time

Required skills

communication skills
e-commerce
merchandising

About the role

Website: bungalowbeauty.in
Job details:

Job Description – Area Sales Executive (ASE)

Position: Area Sales Executive (ASE)

Industry: Beauty & Personal Care | Cosmetics | Beauty Accessories | Retail

Brand: Bungalow Beauty & PREPT

Reporting To: Regional Sales Manager / Zonal Sales Manager

Location: Ghaziabad & Noida (HQ – Ghaziabad)

Department: Sales

Brand Description: Bungalow Beauty is a premium beauty and personal care brand offering

high-quality makeup accessories, skincare tools, bath essentials and beauty solutions. The

brand combines innovation, functionality and elegant design to deliver professional-quality

beauty products through retail, e-commerce and modern trade channels.

(https://bungalowbeauty.in)

Job Purpose

The Area Sales Executive will be responsible for driving primary and secondary sales,

expanding retail distribution, distributor management, strengthening retailer relationships,

ensuring excellent in-store visibility and achieving monthly sales targets within the assigned

territory.

Key Responsibilities

Sales & Business Development

 Achieve monthly, quarterly, and annual sales targets.

 Increase product availability and market penetration in the assigned territory.

 Identify new retail opportunities and onboard premium cosmetic stores, pharmacies,

supermarkets and modern trade outlets.

 Increase numeric and weighted distribution.

Retail Management

 Regularly visit retailers to generate secondary sales.

 Ensure optimum stock availability and replenishment.

 Develop strong relationships with retailers and distributors.

 Resolve retailer and distributor issues promptly.

Merchandising & Visibility

 Ensure proper product placement and shelf visibility.

 Implement POSM, displays, shelf branding and promotional activities.

 Monitor competitor pricing, schemes and visibility.

Distributor Management

 Monitor distributor inventory and stock movement.

 Ensure timely order collection and payment follow-up.

 Track primary sales and secondary sales performance.

 Improve distributor productivity and coverage.

Beauty Advisor Coordination

 Coordinate with Beauty Advisors to maximize retail sales.

 Monitor BA attendance, productivity and outlet performance.

 Conduct product knowledge and selling skills training.

Reporting & MIS

 Submit Daily Sales Reports (DSR) and Daily Visit Reports (DVR).

 Prepare weekly and monthly sales analysis.

 Maintain records of retailer visits, orders, collections and market feedback.

 Share competitor activities and market intelligence.

Market Development

 Conduct retailer engagement activities.

 Execute promotional campaigns and product launches.

 Generate leads for new business opportunities.

 Build long-term relationships with key retail partners.

Preferred Candidate Profile

 Graduate in any discipline (MBA preferred).

 2–5 years of experience in FMCG, Cosmetics, Beauty & Personal Care sales.

 Experience in distributor handling and retail sales.

 Strong negotiation and communication skills.

 Good understanding of the local market and retail network.

 Proficient in MS Excel and reporting.

 Two-wheeler and valid driving license preferred.

Preferred Industry Experience

 Cosmetics

 Beauty Tools & Accessories

 Personal Care

 Skincare

 FMCG

 Modern Trade

 General Trade

Compensation

 Competitive Fixed Salary

 Sales Incentives

 Travel Allowance

 Mobile Reimbursement

 Performance-Based Rewards

Click on Apply to know more.

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Area Sales Executive

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