NoBroker.com
Company:
https://www.linkedin.com/company/nobroker-in
Seniority: Mid-Senior level
Industries: Real Estate
Job details:
Role:
CRM Marketing Executive
NoBrokerHood is India's leading smart community and visitor management platform, designed to simplify and secure everyday life in residential societies. As part of the NoBroker ecosystem, NoBrokerHood empowers gated communities with a comprehensive suite of technology-driven solutions for visitor management, security, communication, accounting, facility management, and resident engagement.
Trusted by thousands of housing societies across India, the platform serves millions of residents by digitizing community operations and enhancing safety, convenience, and transparency. Its AI-powered and mobile-first solutions enable seamless visitor approvals, staff attendance tracking, parcel management, amenity bookings, maintenance billing, emergency alerts, and society administration—all through a single application.
Backed by the strength of NoBroker, India's first PropTech unicorn, NoBrokerHood operates in a fast-paced, innovation-driven environment with a customer-first mindset. The organization fosters a culture of ownership, collaboration, and continuous learning, where talented professionals work together to build smart living experiences for modern residential communities across the country.
We are looking for an experienced, data-driven marketer who can take ownership of DAU growth, user engagement, retention, and monetization for the NoBrokerHood app.
The person should be able to leverage CRM, user data, automation, and product insights to drive app usage and convert users into monetizable customers.
Key Responsibilities
- DAU & User Growth: Analyse user behaviour, identify growth levers, and drive adoption and engagement of the NoBrokerHood app.
- CRM & Automation: Build and automate targeted campaigns across Push, Email, WhatsApp, SMS and other CRM channels based on user cohorts and behaviour.
- Data & Monetization: Analyse cohorts, funnels and campaign performance to identify opportunities for monetization across Home Services, PnM and other offerings.
- App Product Marketing: Drive adoption of key NoBrokerHood features and work with Product, Tech and Data teams to identify and implement growth opportunities.
Requirements
- 2–4 years of experience in CRM, Growth Marketing, Product Marketing, Lifecycle Marketing or a similar role.
- Strong understanding of DAU/MAU, retention, user lifecycle and monetization.
- Strong analytical and data-handling skills with experience in cohort analysis and campaign optimization.
- Hands-on experience with CRM and marketing automation platforms.
- Strong proficiency in Excel/Google Sheets; SQL/analytics tools would be an added advantage.
- Ability to work closely with Product, Tech, Data and Business teams.
What we are looking for
Someone who can go beyond campaign execution and use data, CRM and automation to grow NoBrokerHood's DAU and unlock monetization opportunities from the existing user base.
Click on Apply to know more.
