Skyleaf Consultants LLP
Website:
skyleafglobal.com
Company:
https://www.linkedin.com/company/skyleaf-consultants
Seniority: Director
Industries: Retail, Retail Apparel and Fashion, and Retail Luxury Goods and Jewelry
Job details:
📢 We're Hiring | Head – Consumer & Market Insights (CMI)
📍 Location: Mumbai
🗓 Work Mode: Full-time / On-site
💼 Experience: 12–16 Years in Consumer Insights / Market Research (FMCG / Beauty / Lifestyle / E-commerce)
📞 Contact: SHAKSHI SINGH | 📧 shakshi@skyleaf.global | 📱 8429279918
🏢 Client: Confidential (Leading Beauty & Lifestyle Platform)
About the Role:
We are looking for a Head – Consumer & Market Insights (CMI) to drive enterprise-wide consumer-centricity, strategic audience insights, and foundational research for owned brands and fashion categories. This is a senior leadership role responsible for building proprietary consumer panels, uncovering regional growth opportunities, and enabling data-backed decision-making across the organization.
Key Responsibilities:
📊 Consumer Panel Architecture – Build, recruit, and maintain proprietary always-on consumer panels representing core cohorts (Mature Women 35+, Superfans, Gen Z, Non-Users). Drive cross-functional adoption to inform AOP, QBRs, and product/site activations.
🌍 Regional & Audience Insights – Uncover regional buying behaviors and media habits to build tailored GTM frameworks for Tier 2 markets and focus regions (e.g., South India). Conduct deep-dive studies on Luxe, Ultra-Luxe, and Fragrance cohorts.
🧴 Owned Brands Research – Deliver foundational consumer research for the entire Owned Brands portfolio – audience identification, brand positioning, concept testing, product formulation testing, and communication strategy.
👗 Fashion & Lifestyle Insights – Lead the consumer insights agenda for Fashion vertical – Kids, Men, Superusers, and emerging segments. Translate behavioral trends into strategic levers for audience expansion.
🤝 Joint Business Planning (JBP) – Bring proprietary consumer expertise and shopper insights into strategic conversations with key global and national brand partners. Provide category-level intelligence to optimize brand marketing and platform activation.
Requirements:
✅ 12–16 years of experience in consumer insights, market research, or CMI roles (FMCG / Beauty / Lifestyle / E-commerce preferred)
✅ Proven track record of building and scaling consumer panels and driving cross-functional adoption
✅ Deep expertise in qualitative and quantitative research methodologies
✅ Strong understanding of regional consumer behavior and Tier 2/3 market dynamics
✅ Experience in owned brand research (positioning, concept testing, NPD)
✅ Ability to translate insights into actionable business strategies
✅ Excellent stakeholder management and communication skills
✅ Experience in fashion, beauty, or lifestyle categories is highly preferred
Preferred:
⭐ Experience with Luxe / Ultra-Luxe or prestige categories
⭐ Exposure to Joint Business Planning with global brand partners
⭐ Strong analytical and data storytelling capabilities
Who You Are:
🔍 Consumer-first thinker | 📊 Insights-driven strategist | 🤝 Cross-functional collaborator | 🚀 Growth enabler
📩 Ready to shape the consumer insights agenda for India's leading beauty platform? Let's connect!
📧 shakshi@skyleaf.global | 📱 8429279918
Click on Apply to know more.