Caregence
Company:
https://www.linkedin.com/company/caregence
Seniority: Not Applicable
Industries: IT Services and IT Consulting
Job details:
We are looking for a Marketing Lead to own demand generation, AI search visibility, and the content engine that feeds both. The ideal candidate will own: account-based marketing and marketing analytics.
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Key Responsibilities
- Run personalized ABM campaigns and own MQLs.
- Set up conversion tracking, attribution and funnel reporting.
- Own AI-search visibility for priority keywords across LLMs.
- Run the content engine for social media and website.
- Plan and run paid ad campaigns and track performance.
Qualifications
- Bachelor’s or Master’s degree; MBA in Marketing preferred.
- 7+ years in B2B marketing.
- Hands-on ABM or target-account campaign experience
- Hands-on LinkedIn Ads experience with budget accountability.
- Strong business writing and editing in English.
Preferred Skills
- Marketing experience in healthcare, or data and AI solutions.
- Exposure to Generative AI tools in a marketing workflow.
- Practical GA4 and Google Search Console skill.
- Ability to plan and execute webinar and events.
- Working knowledge of AEO/GEO.
Perks
- Flexible Timings
- 5 Days Working
- Healthy Environment
- Celebration
- Learn and Grow
- Build the Community
- Medical Insurance Benefit
Click on Apply to know more.