LUXASIA
Website:
luxasia.com
Company:
https://www.linkedin.com/company/luxasia
Seniority: Not Applicable
Industries: Technology, Information and Internet
Job details:
Job Description: Key Account Manager (E-commerce)
The
Key Account Manager (E-commerce) is responsible for driving online sales, brand visibility, and customer experience across LUXASIA's e-commerce channels, including brand.com, marketplaces, and key retail partner platforms. This role leads commercial planning, campaign execution, platform optimization, and cross-functional coordination to deliver sustainable growth for prestige beauty brands in line with business objectives.
Key Responsibilities
Commercial management
- Own e-commerce sales performance and deliver against monthly, quarterly, and annual revenue targets
- Build and execute commercial plans across direct-to-consumer and marketplace channels
- Manage online assortment, pricing, promotions, bundles, and launch calendars in alignment with brand strategy
- Monitor sales, traffic, conversion, AOV, and other performance metrics to identify growth opportunities and risks
- Drive sell-out through effective campaign planning, trading actions, and demand generation
Channel management
- Manage day-to-day operations of brand websites, marketplaces, and third-party e-retail platforms
- Ensure product listings, content, visuals, navigation, and merchandising are accurate, optimized, and on-brand
- Partner with regional, local, and brand teams to ensure strong online execution across all key channels
- Build strong relationships with platform and marketplace account managers to unlock growth opportunities
Campaigns and digital execution
- Lead end-to-end execution of online campaigns, product launches, and key trading moments
- Coordinate with marketing, CRM, media, design, and brand teams to ensure timely and effective campaign roll-out
- Support traffic generation through paid media, affiliates, SEO/SEM, social commerce, and CRM where relevant
- Ensure all online activations reflect brand guidelines and premium customer experience standards
Site merchandising and optimization
- Oversee website and marketplace merchandising to maximize discoverability and conversion
- Use data and customer insights to improve landing pages, product detail pages, search, and onsite journeys
- Recommend and implement A/B testing, UX improvements, and conversion rate optimization initiatives
- Maintain high standards for content quality, stock visibility, and campaign readiness
Operations And Customer Experience
- Work closely with supply chain, customer service, finance, and operations teams to ensure smooth order fulfillment and service levels
- Monitor stock availability, forecasting inputs, and stock health to minimize lost sales and overstock risks
- Resolve operational issues impacting customer experience, including order flow, returns, cancellations, and fulfillment delays
- Ensure e-commerce processes comply with internal controls, platform requirements, and local regulations
Analytics and reporting
- Prepare regular business reviews with clear insights on sales, traffic, campaign performance, customer trends, and channel profitability
- Analyze product, channel, and campaign performance to shape future investment and trading decisions
- Track competitor activity, online trends, and category developments to identify opportunities for growth
- Provide actionable recommendations to management and brand stakeholders
Stakeholder management
- Act as the key e-commerce contact across internal teams and external partners
- Collaborate with brand principals, regional stakeholders, and local commercial teams on growth strategies and execution plans
- Manage agencies, vendors, and platform partners where applicable
- Support capability building and best-practice sharing across e-commerce teams
Qualifications
- Bachelor's degree in Business, Marketing, E-commerce, Digital, or a related field
- 5-8 years of experience in e-commerce, digital commerce, online trading, or marketplace management
- Experience in beauty, FMCG, retail, luxury, or consumer brands preferred
- Strong understanding of e-commerce KPIs, online merchandising, campaign planning, and marketplace operations
- Proven track record of delivering online sales growth and managing multiple channels
- Familiarity with platforms such as Shopify, Magento, Salesforce Commerce Cloud, Lazada, Shopee, Amazon, Sephora, or similar is a plus
- Strong analytical skills with the ability to translate data into commercial actions
- Excellent project management and stakeholder management skills
- Strong communication skills and ability to work in a fast-paced, matrixed environment
- Proficiency in Excel, reporting tools, and web analytics platforms such as GA4, Looker Studio, or equivalent
Preferred Competencies
- Commercial acumen
- Digital and e-commerce expertise
- Data-driven decision making
- Project and campaign management
- Attention to detail
- Agility and problem solving
- Collaboration and influencing skills
- Customer-centric mindset
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