NextNation
Company:
https://www.linkedin.com/company/nextnationco
Seniority: Mid-Senior level
Industries: Education
Job details:
Company: Next Nation
Location: Bangalore
Experience: 3–6 Years
Employment Type: Full-time
About the RoleWe are looking for a Marketing Manager who can take ownership of our marketing function end-to-end and drive brand visibility, lead generation, customer acquisition, and growth.
The ideal candidate should have strong hands-on experience across Digital Marketing, Performance Marketing, SEO, Social Media, Content Marketing, Influencer Marketing, and Growth Marketing.
This is a high-ownership role where you will be expected to build, execute, measure, and optimize marketing initiatives rather than simply manage agencies.
Key Responsibilities- Develop and execute the overall marketing and growth strategy aligned with business goals.
- Plan and manage performance marketing campaigns across Google, Meta, and other relevant platforms.
- Own SEO strategy, including technical SEO, on-page SEO, off-page SEO, keyword research, backlinks, and organic growth.
- Develop and execute content marketing strategies across blogs, social media, landing pages, videos, and other channels.
- Manage social media marketing and build the company's digital presence.
- Identify, negotiate, and manage influencer and creator partnerships for customer acquisition and brand awareness.
- Plan and execute lead-generation campaigns and continuously optimize CPL, conversion rates, and CAC.
- Work closely with the sales and business development teams to improve lead quality and conversions.
- Analyze marketing performance using GA4, Search Console, ad platforms, CRM, and other analytics tools.
- Conduct competitor research and identify new channels and growth opportunities.
- Manage marketing budgets and ensure efficient ROI/ROAS.
- Build and optimize landing pages, funnels, campaigns, and customer journeys.
- Coordinate with designers, content writers, video creators, agencies, and other external partners.
- Track key marketing metrics and prepare regular performance reports for management.
- Experiment with new marketing channels, campaigns, partnerships, and growth strategies.
Required Skills- Digital Marketing
- Performance Marketing
- SEO
- Google Ads & Meta Ads
- Social Media Marketing
- Content Marketing
- Influencer Marketing
- Lead Generation
- Growth Marketing
- Google Analytics / GA4
- Google Search Console
- Conversion Rate Optimization
- Marketing Analytics
- CRM & Marketing Automation
- Competitor & Market Research
What We're Looking For- 3–6 years of hands-on marketing experience
- Proven experience in end-to-end marketing and growth
- Strong understanding of SEO + Paid Marketing + Organic Growth
- Experience working with influencers/creators and partnerships
- Strong analytical and data-driven mindset
- Ability to independently plan and execute campaigns
- Strong communication and project-management skills
- Experience in a startup, high-growth company, education, immigration, healthcare, travel, or related industry is a plus.
- Someone who is execution-focused and comfortable working in a fast-paced environment
Why Join Next Nation?- High ownership and decision-making responsibility
- Opportunity to build and scale marketing from the ground up
- Work directly with the leadership team
- Exposure to international markets and talent mobility
- Fast-paced startup environment with significant growth opportunities
Click on Apply to know more.
