Website:
palettehire.club
Job details:
Palette Hire is looking to hire for a Marketing Manager/ Lead for a D2C first - Cookware brand, backed by Gaja Capital.
Budget - Upto 25 Lacs
Key Responsibilities
- Shape the brand’s positioning, communication and overall marketing strategy
- Build campaigns and marketing initiatives rooted in real customer and category insights
- Work closely with creative, content, performance, product and ecommerce teams to take ideas from brief to execution
- Lead launches, new category initiatives and other growth opportunities
- Own marketing budgets and be closely involved in revenue, margins and metrics like CAC, ROAS and conversion
- Keep a close eye on what’s working, what isn’t, and use data to continuously sharpen the marketing engine
- Build consistency across the brand’s communication and customer experience as the business grows
What makes you a fit?
- 4–9 years of experience in marketing, ideally with D2C, ecommerce or consumer brands
- Experience working with a consumer brand at meaningful scale
- Strong grounding in both brand and performance marketing
- Someone who naturally starts with the customer and can turn consumer understanding into sharp marketing
- Experience owning budgets and being accountable for business metrics such as revenue, margins or P&L
- Strong communication skills and a good eye for brand, creative and detail
- MBA / PGDM from a strong institution is preferred
Ideal fit -
- You’re comfortable moving between a brand conversation and a business conversation.
- You can spend the morning thinking through a campaign and the afternoon looking at numbers, figuring out what needs to change.
- You care about building a brand people remember, but you also care about whether the business is actually growing.
- Most importantly, you take ownership. You don’t just run the marketing calendar, you care about what happens because of it.
Click on Apply to know more.
