Scale Chat (Startup)
Website:
scale3pl.co.uk
Seniority: Executive
Job details:
Company Description Scale Chat is an early-stage startup focused on building innovative AI-driven communication and customer engagement solutions. The company is dedicated to helping businesses scale their conversations with customers through intelligent, reliable, and easy-to-use products. As a growing organization, Scale Chat offers the opportunity to shape core strategies, product direction, and market positioning from the ground up. Team members collaborate closely across functions in a fast-paced environment, emphasizing experimentation, data-driven decisions, and continuous improvement.
Role Description The Chief Marketing Officer (CMO) will lead all marketing and growth initiatives for Scale Chat, driving brand strategy, market positioning, and customer acquisition. This full-time, on-site role in Bengaluru involves overseeing market planning, market research, and go-to-market strategies for new and existing products. The CMO will manage the marketing team, coordinate with sales and product teams, and design integrated campaigns across digital, events, and partnerships. Day-to-day responsibilities include analyzing market and customer data, optimizing the marketing funnel, managing public relations and communications, and maintaining consistent brand messaging. The CMO will also develop long-term marketing roadmaps, own key performance metrics, and report regularly to the leadership team on performance and growth opportunities.
Qualifications
- Market Planning and Marketing Management skills to design and execute strategic marketing plans, budgets, and campaigns.
- Market Research skills to gather, analyze, and interpret customer, competitor, and industry data for informed decision-making.
- Public Relations skills to manage media relationships, brand reputation, and external communications.
- Sales and commercial acumen to collaborate effectively with sales teams, support revenue targets, and align marketing with business goals.
- Proven experience in senior marketing leadership roles, ideally in startups or technology/SaaS environments.
- Strong analytical skills, comfort with marketing metrics, and experience with modern marketing tools and CRM systems.
- Excellent communication, presentation, and stakeholder management abilities.
- Bachelor’s or Master’s degree in Marketing, Business, or a related field, or equivalent practical experience.
- Demonstrated ability to build and lead diverse, high-performing teams in a fast-paced environment.
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