YX MEDIA NETWORK PRIVATE LIMITED
Website:
yxsat.com
Company:
https://www.linkedin.com/company/yx-media-network-private-limited
Seniority: Mid-Senior level
Industries: Advertising Services
Job details:
Company Description YX Media Network Pvt Ltd is a next generation integrated media and marketing agency that helps brands grow through strategic media planning and execution. The company specializes in digital marketing, creative storytelling, and impactful brand campaigns tailored to diverse audiences across India. YX Media Network collaborates with clients to build strong brand presence, drive engagement, and deliver measurable business outcomes. The agency leverages powerful media partnerships to offer comprehensive solutions that align with each client’s unique goals and market position.
Role Description The Lead Brand Solutions role is a full-time, on-site position based in Mumbai. This role is responsible for developing and presenting integrated brand solutions for clients, including strategic campaign ideas, media plans, and creative concepts that align with brand objectives. Day-to-day tasks include collaborating with internal teams to design proposals, managing client relationships, identifying growth opportunities, and driving revenue through effective brand strategies. The Lead Brand Solutions professional will also coordinate with sales, marketing, and creative teams to ensure seamless execution of campaigns, monitor performance, and optimize solutions to meet client expectations.
Major Roles & Responsibilities:
* As a Brand Solutions Lead you will be required to have thorough knowledge of the plan in hand for accounts under your purview and you will be responsible for strategizing on monthly digital marketing plans to meet brand objectives basis the client brief, setting timelines for projects basis the brand priorities, and managing client expectations by keeping them informed on various activities.
* Maintaining efficient client interactions, understanding briefs, campaign planning and management, monthly evaluation, and discussing solutions to enhance the brand’s position.
* Managing and tracking monthly, quarterly, and annual budgets for your brands by virtue of AOPs or quarter-planning activities while identifying opportunities for integrated services for existing clients.
* Manage and oversee the work of a group of team members to ensure the timely delivery of day-to-day brand requirements
* Provide training support to the team as and when required and provide guidance
* Analyzing data, drawing insights, and making data-driven recommendations. Knowledge of tools like Google Analytics or other marketing analytics platforms
* Collaborate with cross-functional teams such as creative, content, and technical teams to develop and execute digital marketing campaigns. Ensure effective communication and coordination among team members.
* Upselling and Renewals: Identify opportunities to upsell additional digital marketing services to existing clients. Renew contracts and negotiate terms for continued collaboration.
* Industry Knowledge: Stay updated with the latest trends, tools, and best practices in digital marketing. Share knowledge and insights with clients and internal teams to drive continuous improvement.
* Planning and aiding in the implementation of integrated strategies on brands, by driving business value for the same.
* Identify opportunities within the teams to take up more business/ projects
Skills Required:
* Strong Communication & Time management skills
* Strong attention to detail, problem solving attitude and having an analytical mind
* Excellent client servicing skills.
Qualifications
- Candidates should possess skills in Brand Strategy and Brand Management for developing and overseeing integrated brand solutions.
- Candidates should possess skills in Branding to shape brand identity and ensure consistent representation across channels.
- Candidates should possess strong Communication skills to present ideas, negotiate with stakeholders, and maintain client relationships.
- Candidates should possess skills in Sales to identify opportunities, pitch solutions, and contribute to revenue growth.
- Experience in media, advertising, or digital marketing agencies is preferred.
- Ability to work collaboratively with cross-functional teams and manage multiple client projects.
- Strong analytical and presentation skills, with proficiency in common business and presentation tools.
- Relevant bachelor’s degree in marketing, communications, business, or a related field is advantageous.
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