Famyo
Website:
linktr.ee
Company:
https://www.linkedin.com/company/famyo
Seniority: Entry level
Industries: Retail
Job details:
Junior Performance Marketing Associate | Famyo
Location: Indiranagar, Bangalore (in-office)
Employment: Full-time
Experience: 0–2 years
Working days: Monday–Saturday
About Famyo
Famyo is a premium, character-led kids’ essentials brand built on original IP. We create our own characters, products, and content to build emotional connections with kids. We’re building for the Indian market first, with the ambition to grow into a global kids’ lifestyle brand.
About the Role
We’re looking for a curious, detail-oriented Junior Performance Marketing Associate to support customer acquisition and growth. You’ll help execute paid campaigns, track performance, test creative ideas, and turn campaign data into practical improvements. This role suits an early-career marketer who enjoys both numbers and creative problem-solving.
What You’ll Do
• Support campaign setup, monitoring, and optimisation across Meta Ads and Google Ads.
• Check campaign budgets, pacing, targeting, ad links, and tracking to help campaigns run accurately.
• Maintain clear performance reports covering spend, clicks, conversions, cost per acquisition, and return on ad spend.
• Identify changes in performance and recommend tests based on campaign and website data.
• Work with the creative team on ad briefs, hooks, copy, and creative variations; document test results and learnings.
• Support audience, creative, and landing-page tests to improve conversion rates.
• Help maintain campaign naming conventions, UTM tags, and reporting hygiene.
• Research customer insights, competitor ads, and marketing ideas for the brand.
What We’re Looking For
• 0–2 years of relevant experience; internships and practical projects are welcome.
• Familiarity with paid digital advertising and basic marketing metrics such as CTR, CPC, CPA, conversion rate, and ROAS.
• Comfort working with numbers and using Excel or Google Sheets to organise and analyse data.
• Attention to detail when checking budgets, links, campaign settings, and reports.
• Clear communication, willingness to learn, and the ability to follow through on tasks.
• Interest in consumer brands, e-commerce, and understanding what makes an ad effective.
Good to Have
• Hands-on experience with Meta Ads Manager or Google Ads through work, internships, or projects.
• Exposure to GA4, Google Tag Manager, Shopify analytics, or Looker Studio.
• Experience writing ad copy, briefing creatives, or analysing creative tests.
• Familiarity with D2C customer journeys and conversion-rate optimisation.
Why Join Famyo?
• Gain practical exposure to growing a consumer brand.
• Build skills across campaign execution, analytics, and creative testing.
• Work closely with a small team and see how your work contributes to business outcomes.
How to Apply
Complete the application form and upload your resume:
https://docs.google.com/forms/d/e/1FAIpQLSd_kyzNAiUoSyKoMel7Ie3SPY_QI1o71PJhsbfVejIOw16p8A/viewform?usp=publish-editor
Click on Apply to know more.
