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Job Description – Regional Sales Manager (RSM)Region: Maharashtra | Gujarat | Tamil Nadu | Karnataka | Delhi NCR | KolhapurCompany: Solarys Carbide India Pvt. Ltd.
Department: Sales & Business Development
Reporting To: CEO / National Sales Head
About Solarys Carbide
Solarys Carbide India Pvt. Ltd. is a rapidly growing manufacturer and supplier of premium Solid Carbide Cutting Tools, delivering high-performance solutions for Automotive, Aerospace, Medical, General Engineering, Die & Mould, Energy, and Precision Engineering industries. Our portfolio includes Solid Carbide End Mills, Drills, Micro Tools, Special Tools, and customized machining solutions.
Position Summary
We are looking for an energetic and result-oriented Regional Sales Manager (RSM) to drive business growth through distributor development, OEM sales, and end-user engagement in the assigned territory. The candidate should possess strong technical knowledge of cutting tools and a proven ability to build a high-performing distribution network. Similar roles in the cutting tool industry typically emphasize distributor development, OEM engagement, technical application support, forecasting, and regional sales leadership. (Jobaaj)
Key ResponsibilitiesSales & Business Development
- Achieve monthly, quarterly, and annual sales targets.
- Develop new distributors across the assigned territory.
- Increase market share in Automotive, Aerospace, Medical, General Engineering, Die & Mould, and Precision Engineering sectors.
- Generate new business from OEMs, Tier-1 suppliers, and component manufacturers.
- Identify high-potential customers and convert them into long-term accounts.
- Increase secondary sales through channel partners.
Distributor Development
- Appoint minimum 15 new active distributors in the first year.
- Train distributors on products, applications, and sales techniques.
- Improve distributor productivity and profitability.
- Conduct regular distributor visits and joint customer calls.
Technical Sales & Application Support
- Conduct machining trials and productivity improvement projects.
- Recommend tooling solutions to reduce machining cycle time and tooling cost.
- Work closely with application engineers to solve customer machining challenges.
- Promote premium carbide tooling solutions.
Territory Management
- Prepare monthly sales forecasts and business plans.
- Maintain CRM and customer database.
- Monitor competitor pricing and market activities.
- Submit weekly visit reports and monthly business reviews.
Marketing Activities
- Organize technical seminars and customer meets.
- Participate in exhibitions and industrial events.
- Promote new product launches.
- Generate customer success stories and productivity case studies.
Key Performance Indicators (KPIs)
- Monthly Sales Target
- Collection Target
- New Distributor Appointments
- New Customer Acquisition
- Active Customer Growth
- Product Mix Improvement
- Gross Margin Achievement
- Sales Forecast Accuracy
- Customer Retention
- Technical Trial Conversion Rate
Desired Candidate ProfileEducation
- Diploma / B.E. / B.Tech in Mechanical or Production Engineering.
- MBA (Marketing) preferred.
Experience
- 5–12 years in Industrial B2B Sales.
- Minimum 12 years in Solid Carbide Cutting Tools, Indexable Tools, Tool Holders, or Machine Tools.
- Experience with distributor-led sales and OEM business is preferred. (Indeed)
Preferred Industry Experience
Candidates from companies such as:
- Kennametal
- Sandvik Coromant
- Seco
- Walter
- ISCAR
- Dormer Pramet
- YG-1
- TaeguTec
- Tungaloy
- Mitsubishi Materials
- OSG
- Guhring
- Addison
- Miranda
- Totem
- JK Files Cutting Tools
Skills Required
- Distributor Management
- Dealer Development
- OEM Sales
- Industrial Sales
- Technical Selling
- Cutting Tool Applications
- CNC Machining Knowledge
- Negotiation Skills
- Presentation Skills
- CRM Management
- Business Planning
- Teamwork
- MS Excel & PowerPoint
Travel Requirement
- Extensive travel within the assigned region (70–80%).
- Customer visits, distributor development, and technical demonstrations.
Compensation
- Attractive Fixed Salary
- Performance Incentives
- Travel Reimbursement
- Mobile & Laptop
- Career Growth Opportunities
Preferred Base Locations
- Maharashtra: Pune
- Gujarat: Ahmedabad
- Tamil Nadu: Chennai / Coimbatore
- Karnataka: Bengaluru
- Delhi NCR: Delhi / Gurugram / Noida
- Kolhapur: Kolhapur
Click on Apply to know more.