Mashreq
Website:
mashreq.com
Job details:
1. Drive end-to-end digital marketing strategy and execution to support acquisition for Mashreq NEO in the UAE.
2. Lead NTB (New-to-Bank) campaigns, ensuring strong customer adoption and engagement.
3. Oversee in-house digital marketing team performance (India-based), ensuring strong strategic direction, execution excellence, and measurable outcomes across campaigns.
4. Ensure all communications meet regulatory, brand, and product alignment requirements across channels.
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