Website:
mannlich.co
Job details:
Job title: Voice & Content Lead
Location: Bengaluru, Karnataka (On-site)
Employment type: Full-time
Description:
MANNLICH is a men's grooming brand for guys who actually give a damn about themselves. Sharp products, sharper point of view. We're small, we move fast, and nothing sits in a deck for three weeks.
We're looking for a Voice & Content Lead — the brain and the voice behind everything we post.
One thing up front: this role is for agency people. If you've spent the last few years juggling brands, turning briefs around in 48 hours, and writing in six different voices before lunch — this is the part where you get to do all of that for one brand. Yours. If you don't have agency experience, this one isn't for you.
What you'll actually do
- Own the content calendar across Instagram, YouTube, and everywhere else we show up
- Write the hooks, the scripts, the captions — the stuff people stop for
- Catch trends before they're trends, and know which ones we should ignore
- Turn product truths into stories, not spec sheets
- Work hand-in-hand with the videographer, design, and performance folks so good ideas actually ship
- Track what worked, kill what didn't, and be honest about the difference
Requirements
- 2–5 years at a creative, social, or content agency. Non-negotiable. You've run multiple brands at once and lived to tell the tale
- A portfolio that proves you can write, not just brief someone else to
- Agency speed and agency polish, minus the layers of approval
- Real fluency with how Instagram and YouTube work right now, not in 2022
- Opinions. Taste. The ability to defend both
Nice to have
- You've handled a D2C, grooming, beauty, or lifestyle account
- Basic edit skills (CapCut, Premiere) so you can mock up an idea yourself
Our hiring process — refreshingly human
- You apply here on LinkedIn
- If shortlisted, we send you an assignment. Not free work — if we use it, you get paid.
- You send it back, we hop on a call
- We both decide if it's a fit. Two-way, always.
- We build something great together, or we part ways with zero grudges
Click on Apply to know more.
