Brand Reputation, SEO & PR Manager
Work Setup: Independent Full-time Contract, Remote
Rate: based on experience and competency
Can You Protect and Build the Digital Legacy of a High-Growth Global Brand?
- Can you strategically own Page One of Google and ensure every result reflects excellence?
- Do you have the "ruthless execution" mindset required to outrank and suppress negative content?
- Are you skilled in SEO, GEO- optimizing for AI-generated search results, and high-authority content placement?
- Can you build and lead a community of customer advocates to defend the brand?
- Can you optimize our current internal resources while simultaneously scaling new assets and a publicity offensive to resolve our existing bottlenecks?
If you answered yes to these questions, we would love to talk to you!
Job Overview:
As the Online Brand Reputation Specialist, you are the primary architect of the company’s digital footprint and the frontline defender of its public image. This is not a passive monitoring role; it is an active, "ruthless" execution position designed to ensure that when anyone searches for our brand, they see a narrative of excellence, trust, and authority.
You will operate with a high degree of self-management, reporting directly to the CEO to protect "reputation capital" across the global digital landscape. Your mission is to move beyond simple "five-star" management and build a resilient brand that can survive a crisis through the strategic use of SEO, high-authority content, and a loyal network of customer advocates.
About Our Company:
We operate Christian Filipina. We have a high-7-figure annual revenue and a remote team of over 200 professionals, and we are now looking for a strategic and results-driven Online Brand Reputation Specialist to take our Brand Reputation efforts to the next level.
We have a strong remote work culture based on the following values:
- We prioritize achieving excellent results with urgency.
- We continuously learn, improve, and embrace company processes.
- We communicate openly and honestly.
- We take initiative, plan effectively, and seek approval before executing major changes. While the goal is for you to have increasing responsibility and autonomy, we expect you to start out collaborating and chalking up solid base hits and a few big wins before you can make significant decisions without owner review.
What You Will Do:
1 Own and Dominate Page One of Google
- Take complete ownership of our brand's search presence, ensuring all top 10 Google results are company-owned or trusted properties
- Strategically claim, optimize, and maintain active profiles across high-authority platforms (LinkedIn, Medium, industry directories, review sites, etc.)
- Monitor and refresh content on all owned properties monthly to maintain search relevance and authority
- Maintain zero negative or hostile results on page one at any monthly audit.
2 Build a Content Defense System That Outranks Attacks
- Create and publish high-quality, SEO-optimized content designed to push down negative search results and reinforce positive brand narratives
- Develop relationships with journalists, industry publications, and high-authority websites to secure guest posts and press mentions
- During active reputation attacks, execute rapid-response content campaigns (3–5 pieces within 2–4 weeks) to suppress hostile content
3. Cultivate a Customer Defense Network
- Launch and grow an engaged customer community that organically advocates for the brand
- Post regularly in community spaces and empower happy customers to share their positive experiences publicly
- Coordinate with customer success teams to identify brand champions and amplify their voices
4 Stay Ahead of the Curve
- Research emerging trends in SEO, AI-powered search, and online reputation management
- Adapt strategies proactively as search algorithms, platform policies, and online behaviors evolve
- Bring innovative solutions and thought leadership to protect and enhance the company's digital reputation
Qualifications:
- 3+ years of hands-on experience in online reputation management, SEO, or digital PR
- Proven track record of successfully managing brand presence in search results
- Proficiency with reputation monitoring tools (e.g., Google Alerts, Mention, Brand24, or similar)
- Crisis management experience with ability to triage and respond to threats within tight deadlines
