Website:
nexlance.co.in
Job details:
Company Description Nexlance is a business solutions company that helps organizations build, scale, and strengthen their workforce and operational efficiency. Initially focused on recruitment and staffing, Nexlance now provides broader business support services that enhance operational performance and streamline key processes. The company’s offerings include talent acquisition, executive search, contract staffing, workforce strategy, and receivables-focused business support. Nexlance works in close partnership with businesses to deliver scalable, reliable, and results-driven solutions that support sustainable growth. Its mission is to create long-term value by combining people-focused solutions with operational support services that enable organizations to grow with confidence.
Role Description The Social Media Manager role at Nexlance is a full-time, on-site position based in Gurugram. This role is responsible for planning, executing, and managing social media campaigns across platforms to enhance brand visibility and engagement. Typical day-to-day tasks include developing platform-specific content strategies, creating and scheduling posts, optimizing profiles and content for reach and performance, and monitoring analytics to refine campaigns. The Social Media Manager will collaborate with internal teams to align messaging with business objectives, handle community management including responding to comments and messages, and support broader digital marketing initiatives as needed. This position requires a proactive approach to trend identification, competitor analysis, and continual improvement of Nexlance’s social media presence.
Qualifications
- Demonstrated skills in Social Media Marketing and Social Media Optimization (SMO) to plan, execute, and improve campaigns across major platforms.
- Strong Communication and Writing skills to create clear, engaging, and brand-aligned social content and interact effectively with audiences and internal stakeholders.
- Experience in Content Strategy, including planning calendars, tailoring content for different platforms, and aligning messaging with business goals.
- Familiarity with social media analytics tools and performance metrics, with the ability to interpret data and implement data-driven improvements.
- Bachelor’s degree in Marketing, Communications, Media, or a related field, or equivalent practical experience.
- Ability to work on-site in Gurugram, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment.
- Knowledge of broader digital marketing concepts (SEO, paid social, influencer collaborations) is beneficial.
- Prior experience in a social media or digital marketing role within a business services or B2B environment is an advantage.
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