Geek Informatic & Technologies Private Limited
Website:
geekinformatic.com
Job details:
Company Description Geek Informatic & Technologies Private Limited (Geek Technologies Private Limited) is a rapidly growing IT services company in India, providing distinctive web solutions to clients across the globe. The organization focuses on technology, consulting, IT solutions, and digital marketing services, supported by a team of over 100 enthusiastic technologists. With a strong and diverse international client base, the company delivers ongoing support and services tailored to business needs. Team members work in a dynamic, growth-oriented environment that emphasizes innovation, quality delivery, and customer satisfaction.
Role Description This is a full-time, on-site role for a Senior Pay-Per-Click (PPC) Executive based in Mohpa. The Senior PPC Executive will manage and optimize paid search campaigns across platforms such as Google Ads, Bing Ads, and social media advertising networks. Daily responsibilities include conducting keyword research, creating and refining ad copy, setting up campaigns and ad groups, monitoring performance metrics, and adjusting bids and budgets to meet ROI and conversion goals. The role also involves collaborating with SEO, content, and design teams to align landing pages with campaign objectives, preparing performance reports, and providing strategic recommendations to improve overall digital marketing outcomes. The individual will mentor junior team members, ensure adherence to best practices, and contribute to continuous testing and improvement of PPC strategies.
Qualifications
- Strong proficiency in PPC campaign management, including Google Ads, Bing Ads, and social media advertising platforms.
- Experience with keyword research, ad copy creation, A/B testing, and bid/budget optimization for performance-driven campaigns.
- Ability to analyze campaign data using analytics tools (e.g., Google Analytics) and create clear, actionable performance reports.
- Knowledge of conversion rate optimization, landing page best practices, and alignment of PPC with broader digital marketing strategies.
- Solid understanding of SEO basics, web analytics, and online marketing fundamentals to support integrated campaigns.
- Excellent written and verbal communication skills, with the ability to present insights and recommendations to stakeholders.
- Proven experience in a similar PPC or digital marketing role, preferably in an agency or IT services environment.
- Bachelor’s degree in Marketing, Business, IT, or a related field; relevant PPC or digital marketing certifications are an advantage.
- Strong attention to detail, problem-solving skills, and the ability to work independently and as part of a collaborative team on-site in Mohpa.
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