Website:
Job details:
Senior Performance Marketer (Meta Ads) – Part-Time | D2C SaaSLocation: Remote (India)
Job Type: Part-Time / Flexible
Experience Level: 5+ Years
Industry: D2C Mobile SaaS / AI Platform
About KundliChatKundliChat is a fast-growing D2C mobile platform delivering AI-powered astrological guidance and personalized cosmic insights directly to users. We are scaling our digital acquisition channels and looking for an experienced, data-obsessed Meta Ads specialist to own and scale our paid marketing funnels.
Role OverviewWe are seeking a Senior Performance Marketer with at least 5 years of hands-on experience in Meta Ads Manager. In this part-time role, you will be responsible for planning, executing, and optimizing high-ROAS Facebook and Instagram ad campaigns to drive user acquisition, app signups, and paid consultations.
Key Responsibilities- Campaign Strategy & Execution: Design, launch, and scale Meta Ad campaigns targeting direct-to-consumer app growth.
- Creative Iteration & Hook Testing: Collaborate on creative strategy—testing new ad concepts, hooks, video angles, and copy to drive down Customer Acquisition Cost (CAC).
- Audience Targeting & Funnel Optimization: Build and refine custom audiences, lookalikes, and retargeting segments while ensuring proper setup of Meta Pixel and Conversion API (CAPI).
- Budget & Scale Management: Manage advertising spend efficiently, reallocating budgets toward winning ad sets to maximize return on ad spend (ROAS) and user lifetime value (LTV).
- Analytics & Reporting: Track key metrics (CAC, CPI, ROAS, LTV, retention) daily to deliver data-backed campaign optimizations.
What We Are Looking For- 5+ Years of Experience: Proven track record managing profitable Meta Ads campaigns specifically for D2C mobile apps, subscription SaaS, or direct-to-consumer digital products.
- Data-Driven Mindset: Deep understanding of acquisition metrics, funnel analytics, and attribution modeling.
- Ad Creative Sense: Knowledge of what hooks, formats, and creative angles perform best on Meta feeds and reels.
- Autonomous Execution: Ability to take complete ownership of campaign setup, daily monitoring, and scaling in a flexible part-time setup.
Work Setup & Benefits- Flexible Working Hours: Output-driven, part-time engagement.
- 100% Remote: Work from anywhere.
- Direct Impact: Work directly with founding leadership with quick execution cycles and zero corporate red tape.
How to ApplyIf you have a proven track record of scaling Meta spend efficiently for D2C/SaaS products, send your updated resume and recent case studies/portfolio via:
- Email: Contact@kundlichat.in
- LinkedIn: DM directly with your past campaign results and scaled spend metrics.
Click on Apply to know more.