BHIVE Workspace
Website:
bhiveworkspace.com
Job details:
As a Senior Executive – ATL/BTL Marketing, you will support the execution of offline marketing campaigns, centre branding, launches, and promotional activities across BHIVE centres. Working closely with the Lead – Offline Promotions, you will coordinate with vendors and internal teams to ensure timely, high-quality execution while maintaining brand standards.
Key Responsibilities:
- Execute ATL/BTL campaigns, centre branding, launches, and offline marketing initiatives.
- Coordinate with vendors and internal teams for seamless campaign execution.
- Manage branding collaterals, centre audits, and quality checks.
- Support outdoor branding, AdOnMo campaigns, print, and promotional activities.
- Maintain campaign trackers, vendor documentation, and execution reports.
- Conduct site visits to monitor branding quality and campaign implementation.
- Ensure adherence to brand guidelines, SOPs, and execution timelines.
Requirements:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 4–5 years of experience in ATL/BTL marketing, branding, events, or campaign execution.
- Strong coordination, vendor management, and organizational skills.
- Proficiency in Microsoft Excel, PowerPoint, and Google Workspace.
- Willingness to travel across centres for campaign execution.
What You'll Gain:
- Hands-on experience in executing ATL/BTL campaigns and branding projects.
- Exposure to large-scale marketing initiatives and centre launches.
- Opportunity to work closely with cross-functional teams in a fast-paced environment.
- A collaborative workplace with ownership and continuous learning opportunities.
Click on Apply to know more.