ABP Network
Website:
abpnetwork.com
Job details:
About ABP Network :
ABP Network is an innovative media and content creation company, reaching 535 million individuals across India through its multi-language news channels. As a group entity of ABP, a leading media conglomerate with a century of incorporation, ABP Network fearlessly imparts news nationwide through its four national and regional TV news channels, digital news platforms in eight languages as well as social media platforms. Since 2003, the network has been a pioneer in curating unbiased news in various Indian languages, leaving a prominent footprint in the Asian sub-continent.
About the Role
We are looking for a Senior Social Media Operations & Rights Manager to lead platform compliance, multi-region content operations, and copyright risk management across our digital footprint (YouTube, Instagram, Facebook, LinkedIn, and X).
In this role, you will safeguard our social media presence, manage multi-language audio and localized asset distribution, establish operational hygiene across accounts, and train internal content and digital marketing teams on copyright rules, platform suitability guidelines, and posting best practices.
Key Responsibilities:
1. Rights Management & Platform Compliance
- Monitor all social accounts daily for copyright claims, Content ID flags, audio mutes, and platform policy warnings.
- Submit, track, and resolve copyright claim disputes, counter-notifications, and rights appeals across platforms (YouTube Studio, Meta Rights Manager, X, LinkedIn, etc.).
- Audit and maintain a central library of stock audio licenses, music rights, font releases, visual assets, and talent releases.
- Ensure all published content adheres strictly to platform-specific Community Guidelines, Monetization Policies, and Advertiser-Friendly Guidelines to mitigate account strikes or distribution throttling.
2. Multi-Language & Multi-Platform Operations
- Manage localization workflows across platforms—including YouTube’s Multi-Language Audio (MLA) tracks, localized metadata, and translated captions/subtitles across target territories.
- Tailor content assets and metadata for Platform Suitability, adapting long-form video, short-form video (YouTube Shorts, IG Reels), and static/carousel posts to match each platform's algorithms and formats.
- Maintain account structure, cross-platform scheduling, brand safety settings, and administrative permissions across all corporate and regional social profiles.
3. Team Training & Operational Best Practices
- Design and deliver ongoing training modules and SOPs for internal video editors, social copywriters, and digital marketing teams covering copyright compliance, fair use boundaries, and pre-publish checks.
- Educate creative teams on platform suitability rules (e.g., brand-safe audio selections, text overlay safe zones, sponsored content disclosures, and restricted keywords).
- Establish standardized pre-publish checklists and asset management workflows to prevent copyright errors before content goes live.
- Serve as the primary internal subject-matter expert on evolving platform policies, algorithm updates, and digital copyright law changes.
Required Qualifications
- 4+ years of hands-on experience in social media operations, digital asset management, or platform compliance across major networks (YouTube, Meta, X, LinkedIn).
- Expertise in YouTube Studio, Meta Rights Manager, and digital rights/licensing frameworks (stock music, commercial audio, fair use).
- Experience with multi-language localization workflows (Multi-Language Audio tracks, translated metadata, and localized subtitle formats).
- Demonstrated experience developing training materials, SOPs, and best-practice guidelines for creative and marketing teams.
- Strong understanding of platform suitability requirements, copyright law basics, and advertiser-friendly content guidelines.
Preferred Qualifications
- YouTube Certified in Asset Management or Content Ownership.
- Basic proficiency in video/audio editing software (Adobe Premiere Pro, DaVinci Resolve) to make rapid audio replacements or visual edits to flagged assets.
- Experience with social media management and scheduling platforms .
*Immediate joiner preferred
Click on Apply to know more.
