Hirepedia
Website:
hirepedia.in
Job details:
Our client, a a Global FMCG company, is seeking a strategic and result‑oriented Brand Manager / Senior Manager to lead end‑to‑end brand strategy, full‑funnel communication, and commercialization across its diverse product portfolio. This role goes beyond traditional brand management — it involves driving brand health, managing multi‑channel media spends, leading new product launches, and collaborating closely with cross‑functional and global stakeholders.
Key Responsibilities
- Develop and execute holistic brand strategies aligned with business objectives
- Drive full‑funnel communication and optimize media investments across channels
- Lead new product / SKU launches from concept to commercialization
- Monitor brand health metrics and translate consumer insights into actionable strategies
- Partner with cross‑functional and international teams to deliver business impact
Ideal Candidate
- 9–13 years of experience in brand management, product management, or commercialization within FMCG / Food & Beverage
- Proven expertise in full‑funnel brand communication, media planning, and product launches
- Strong stakeholder management skills with global and cross‑functional exposure
Note: This is an individual contributor role.
Click on Apply to know more.
