Velnik India Limited
Website:
velnik.com
Job details:
Company Description Velnik India Limited is a fast-growing FMCG company specializing in innovative hair care, personal care, nutraceuticals, and henna products for consumers in over 20 countries. The company’s portfolio includes shampoos, hair serums, hair colors, body lotions, hair removal sprays, skincare essentials, Nutrigain supplements, and Kaveri Mehendi Cones. Velnik is committed to empowering generations through beauty and wellness while creating growth opportunities across markets. With 2,600+ distributors across India, a strong focus on sustainability, and a predominantly women workforce, Velnik offers a purposeful and impact-driven work environment. Professionals joining Velnik become part of a mission to redefine beauty and wellness globally.
Role Description The Regional Sales Manager is a full-time, on-site role based in the Greater Bengaluru Area, responsible for driving sales growth and market development for Velnik’s product portfolio within the assigned region. This role includes managing and expanding distributor and retailer networks, setting and achieving regional sales targets, and monitoring performance against objectives. The Regional Sales Manager will plan and execute trade promotions, ensure effective merchandising and brand visibility, and collaborate with marketing and supply chain teams to optimize product availability. Daily activities involve field visits, market analyses, competitor tracking, and team coaching to strengthen channel relationships and enhance market penetration. The role also requires preparing regular sales reports, forecasting demand, and maintaining compliance with company policies and commercial guidelines.
Qualifications
- Proven experience in regional or area sales management within FMCG or a similar fast-moving consumer industry.
- Strong skills in channel management, distributor handling, and retail network expansion.
- Ability to analyze sales data, track market trends, and prepare accurate forecasts and performance reports.
- Competence in territory planning, target setting, and execution of trade and consumer promotions.
- Excellent communication, negotiation, and relationship-building skills with internal teams and external partners.
- Demonstrated capability to lead, motivate, and develop field sales teams to achieve targets.
- Comfort with on-ground market visits, fieldwork, and frequent travel within the region.
- Bachelor’s degree in Business, Marketing, or a related field; an MBA or equivalent postgraduate qualification is an advantage.
- Working knowledge of MS Office and basic sales reporting tools; familiarity with CRM or sales automation systems is a plus.
- Fluency in English and relevant regional languages, with a high level of professional integrity and result orientation.
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