Supply6
Website:
supplysix.com
Job details:
Job Description: Ads Associate - Quick Commerce
Location: Bengaluru
Employment Type: Full-time
Experience: 1-2 years
About the Role
Supply6 is looking for an analytical and execution-focused Ads Associate to manage and optimise advertising campaigns across quick-commerce platforms such as Blinkit, Zepto and Swiggy Instamart.
The role involves improving product visibility, driving sales and maximising return on advertising spend through continuous campaign monitoring, data analysis and optimisation.
Key Responsibilities
* Plan, launch and manage advertising campaigns across quick-commerce platforms.
* Monitor campaign performance across impressions, clicks, CTR, CPC, conversions, ROAS and ad-attributed sales.
* Optimise bids, budgets, keywords, targeting and SKU-level campaigns based on performance.
* Track daily advertising spend and ensure efficient budget utilisation.
* Analyse platform, category, city and SKU-level data to identify growth opportunities.
* Coordinate with platform account managers on advertising inventory, campaign opportunities and seasonal events.
* Work closely with creative, category and supply-chain teams to improve product visibility and conversion.
* Prepare weekly and monthly campaign performance reports with actionable insights.
* Monitor competitor advertising, pricing, promotions and search visibility.
* Support new product launches, platform events and city-specific campaigns.
Requirements
* 1-2 years of experience in performance marketing, marketplace advertising, e-commerce or quick commerce.
* Prior experience running advertising campaigns specifically on quick-commerce platforms such as Blinkit, Zepto or Swiggy Instamart is preferred.
* Good understanding of performance metrics such as CTR, CPC, conversion rate, ROAS and CAC.
* Strong working knowledge of Microsoft Excel or Google Sheets.
* Comfortable analysing campaign, category and SKU-level data.
* Strong analytical, communication and problem-solving skills.
* Ability to manage multiple campaigns in a fast-paced environment.
* Bachelor’s degree in Marketing, Business, Commerce or a related field.
What We’re Looking For
* Strong attention to detail and ownership.
* A data-driven approach to decision-making.
* Excellent execution and follow-through.
* Curiosity about consumer behaviour and digital commerce.
* Ability to identify performance issues quickly and take corrective action.
* A proactive mindset with the ability to work independently and collaborate across teams.
Click on Apply to know more.
