Website:
cybermedia.co.in
Job details:
Job Description: Publisher development executive
Responsibilities:
• Initiate first-level contact with prospective leads through Account-based Sales.
• Create and execute outreach strategies in collaboration with sales ops and ad ops teams.
• Develop efficient strategies to transition closed deals to Account Managers for onboarding and account management.
• Lead discovery calls with prospects to understand their revenue and organisational goals.
• Gather intelligence on prospects' needs, pain points, and bottlenecks.
• Understand customer goals, plans, challenges, timelines, budgets, and internal hierarchies.
• Structure and orchestrate deals to meet company revenue goals.
• Handle objections and address challenges, queries, and concerns from publishers.
• Set up demo calls with prospects to showcase our products and solutions.
• Generate and track a healthy sales pipeline, developing and communicating accurate revenue forecasts for internal planning.
• Log all activities in the CRM and maintain CRM adherence to ensure a clean repository of sales and marketing data.
• Stay up to date with all product releases and sales collateral.
• Resolve customer queries while displaying deep industry knowledge.
• Build a knowledge base and canned responses for common queries.
• Help users understand the tool/product better.
Qualifications:
Professional Competencies:
• 1-2 years of sales experience with digital publishers, ad networks, and CTV channels.
• Understanding of analytics and ad networks (AdSense, AdX, and DFP).
• Preferred: A book of key contacts and decision-makers in the digital video publishing and CTV market.
• Excellent verbal and written communication skills in English.
• Ability to design and set processes that are clear to others.
• Preferred: Prior experience in publisher-focused sales/customer success roles.
• Proficiency in MS Excel and Google Spreadsheets.
• Great attention to detail, structured and analytical approach, critical and logical thinking.
• Highly motivated self-starter who can own the process and work independently.
• Consistent track record of achieving sales objectives and demonstrable planning and forecasting skills.
• Ability to work in a dynamic environment.
Cultural Competencies:
• Must be able to work primarily between the hours of 9:30 AM - 6:30 PM IST.
• Must have a player/coach mentality, willing to both execute and lead.
• Ability to juggle multiple projects concurrently and set and meet deadlines.
• Skilled at receiving and providing direct feedback.
• Collaborative mindset and great teamwork skills.
• Entrepreneurial and adaptable; great learning skills.
• Curious, research-minded, and data-informed.
• Able to search for possible solutions and apply them.
• Creative confidence.
• Proactive communicator.
• A sense of humor and a love of online culture.
Click on Apply to know more.
