Tagscripts
Website:
tagscripts.com
Job details:
Job Title: Paid Ads Manager
Location: Aundh, Pune (Work from Office)
Experience: 1–3 Years
Salary: ₹2.0 – ₹2.4 LPA
About the Role
We are looking for a Performance Marketer who can plan, execute, optimize, and scale paid advertising campaigns across multiple digital platforms. The ideal candidate should have hands-on experience in lead generation and eCommerce campaigns and be capable of collaborating with the creative team to drive high-performing ad creatives.
Key Responsibilities
- Plan, launch, and optimize paid campaigns on:
- Meta Ads (Facebook & Instagram)
- Google Ads
- Taboola
- Amazon Ads
- Flipkart Ads
- Execute lead generation and eCommerce performance campaigns.
- Monitor campaign performance, ROAS, CPL, CPA, and other KPIs.
- Conduct audience research, A/B testing, and campaign optimization.
- Work closely with the creative team by providing creative direction, ad copy inputs, and content briefs.
- Prepare weekly and monthly performance reports with actionable insights.
- Stay updated with the latest advertising trends, platform updates, and best practices.
Required Skills
- Hands-on experience with Meta Ads Manager and Google Ads.
- Working knowledge of Taboola, Amazon Ads, and Flipkart Ads.
- Strong understanding of lead generation funnels and eCommerce marketing.
- Experience with conversion tracking, Meta Pixel, GA4, and Google Tag Manager.
- Analytical mindset with the ability to optimize campaigns based on data.
- Good communication and teamwork skills.
Preferred Qualifications
- Bachelor's degree in Marketing, Business, or a related field.
- Google Ads and Meta certifications are a plus.
- Experience with Shopify and WordPress websites is an advantage.
What We Offer
- Opportunity to work on diverse brands across multiple industries.
- Hands-on exposure to high-growth performance marketing campaigns.
- Learning-focused and collaborative work environment.
- Career growth based on performance.
Job Type: Full-time
Work Mode: In-Office
Location: Aundh, Pune
Click on Apply to know more.