Website:
codetocouture.com
Job details:
Performance Marketing Manager – Fashion
Location: Chattarpur/ Saket Delhi
Salary: ₹30,000 – ₹40,000 per month
Company: Code to Couture
About the Role
We’re looking for someone who lives and breathes fashion performance marketing — the kind who can look at a dashboard and instantly spot what’s leaking, what’s scaling, and what’s screaming for a creative refresh. If Meta and Google Ads feel like home to you, keep reading.
What You’ll Own
- Plan, execute & optimise Meta Ads and Google Ads for fashion brands (D2C, designers, luxury, the whole mix).
- Build full-funnel strategies that actually convert — not just pretty charts.
- Track ROAS, CAC, retention metrics, and consistently push them in the right direction.
- Coordinate with creative and content teams to develop high-performing ad assets.
- Manage monthly budgets, pacing, scaling, and daily optimisation.
- A/B testing across creatives, landing pages, and audiences.
- Prepare weekly and monthly performance reports with insights, not fluff.
- Stay updated with platform changes, algo updates, and new formats.
What We Expect
- 2–4 years of hands-on performance marketing experience, specifically in fashion.
- Strong command over Meta Ads Manager & Google Ads (Search, Shopping, Display).
- Understanding of e-commerce funnels, attribution, and customer behaviour.
- Data-driven mindset with the ability to take quick decisions.
- Experience with tools like GA4, Shopify dashboards, pixel setups, and automations.
- Someone who can handle multiple brands without losing their sanity.
Nice to Have (but not deal-breakers)
- Knowledge of Meta Policy Updates.
- Experience with influencer-driven paid campaigns or paid partnerships.
- Knowledge on On Page and Off Page SEO.
If you’re the kind who gets excited looking at ROAS improving by 0.3 overnight, we should talk.
Send your resume to: trishanu@codetocouture.com
Click on Apply to know more.
