Lanstitut
Website:
lanstitut.com
Job details:
Company Description Lanstitut is a full-stack, employability-focused platform that connects healthcare professionals with global job opportunities while providing language training, certification support, and cultural integration programs. The organization streamlines international migration for healthcare talent. Lanstitut addresses critical workforce shortages in regions such as Germany, and supports growing demand in Italy, Japan, and the GCC. Its structured approach helps professionals overcome language barriers, adapt to new cultures, and build sustainable careers in international healthcare environments.
Role Description The Media Head Hindi Region is a full-time, on-site role based in Bengaluru South, responsible for leading content and media initiatives targeted at Hindi-speaking audiences. This role involves planning and executing media strategies across digital and traditional channels, overseeing creation of Hindi-language content, and aligning campaigns with Lanstitut’s brand and business objectives. The Media Head will manage media calendars, coordinate with internal teams and external partners, and monitor performance metrics to optimize reach and engagement. Daily activities include supervising content production, ensuring language and cultural relevance, guiding social media and campaign execution, and maintaining consistent messaging across platforms. The role also includes mentoring team members, identifying new media opportunities in the Hindi market, and providing regular reports on campaign outcomes and audience insights.
Qualifications
- Strong experience in media planning, campaign management, and regional marketing for Hindi-speaking audiences.
- Proficiency in Hindi (spoken and written) with the ability to create, review, and approve high-quality media and content.
- Experience managing social media channels, digital content workflows, and collaborative projects with cross-functional teams.
- Ability to analyze audience data, campaign performance, and market trends to inform strategy and decision-making.
- Proven leadership skills, including team management, stakeholder coordination, and mentoring of junior staff.
- Excellent communication, organizational, and time-management skills, with a focus on meeting deadlines and quality standards.
- Background in media, communications, marketing, journalism, or a related field; a bachelor’s degree is preferred.
- Experience in healthcare, education, or international mobility sectors is an advantage.
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