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Marketing Manager (Individual Contributor)
About the Company
We are a fast-growing design-led company in the architecture and interior design industry, creating bespoke residential and commercial spaces with a strong focus on quality, innovation, and client experience. As we continue to expand our digital presence, we are looking for a creative and execution-driven Marketing Manager to lead our marketing initiatives and build a strong organic brand presence across platforms.
Role Overview
We are looking for a Marketing Manager who can independently own and execute the company’s marketing function. This role is ideal for someone who enjoys creating content, building brands through storytelling, staying ahead of digital trends, and driving audience engagement while also understanding the fundamentals of performance marketing.
The ideal candidate is creative, organized, proactive, and comfortable managing multiple marketing initiatives from strategy to execution.
Key Responsibilities
1. Social Media Strategy & Brand Growth
* Develop and execute social media strategies aligned with business objectives.
* Build a strong organic presence across Instagram, LinkedIn, Facebook, Pinterest and other relevant platforms.
* Identify emerging trends and implement innovative ideas to improve reach, engagement and follower growth.
* Track platform performance and continuously optimize content strategy.
2. Content Planning & Calendar Management
* Prepare monthly content calendars aligned with campaigns, launches and business priorities.
* Plan content themes, storytelling formats and posting schedules.
* Coordinate with internal teams to ensure timely content creation and approvals.
* Maintain consistency in brand communication across all channels.
3. Content Creation & Production
* Conceptualize engaging content including:
* Reels
* Behind-the-scenes content
* Project showcases
* Educational and informative content
* Trend-based content
* Team culture content
* Client testimonials
* Capture on-site and in-office content whenever required.
* Write compelling captions, hooks and content copies.
* Work closely with designers and photographers to ensure high-quality visual output.
4. Social Media Management
* Manage day-to-day posting across all social media platforms.
* Schedule and publish content.
* Monitor comments, messages and audience engagement.
* Build and nurture an active online community.
5. Performance Marketing Support
* Assist in planning and executing Meta and Google advertising campaigns.
* Coordinate campaign budgets, audience targeting and creatives.
* Monitor campaign performance and recommend optimizations.
* Work alongside external agencies or internal stakeholders whenever required.
* Analyze campaign metrics and prepare performance reports.
6. Marketing Collaterals & Brand Assets
* Coordinate the creation of:
* Company portfolios
* Product catalogues
* Sales presentations
* Marketing brochures
* Digital creatives
* Event branding materials
* Ensure all marketing collateral aligns with brand guidelines.
7. Marketing Initiatives & Campaign Execution
* Support product launches, campaigns and promotional activities.
* Brainstorm and execute creative marketing ideas.
* Coordinate with external vendors, agencies and freelancers whenever required.
* Assist in planning exhibitions, events, collaborations and brand partnerships.
8. Analytics & Reporting
* Track social media KPIs including reach, engagement, impressions, followers and conversions.
* Prepare monthly performance reports with actionable insights.
* Recommend improvements based on data and market trends.
Skills & Qualifications
* Bachelor’s degree in Marketing, Mass Communication, Business or a related field.
* 3–5 years of experience in digital marketing, social media management or brand marketing.
* Experience in architecture, interior design, lifestyle, luxury or creative industries will be an added advantage.
* Strong understanding of Instagram, LinkedIn, Facebook and Pinterest.
* Knowledge of Meta Ads Manager and Google Ads.
* Familiarity with content planning tools and social media scheduling platforms.
* Excellent copywriting and communication skills.
* Basic understanding of Canva and Adobe Creative Suite (Photoshop, Illustrator) is preferred.
* Strong organizational and project management skills.
* Ability to work independently and take complete ownership of the marketing function.
What We’re Looking For
* A creative storyteller with an eye for aesthetics.
* Someone who stays updated with the latest social media trends and platform algorithms.
* A self-driven individual contributor who takes ownership and delivers with minimal supervision.
* Strong planning and execution capabilities.
* Excellent attention to detail.
* Someone who enjoys building brands rather than simply managing social media pages.
Working Days
Monday to Friday with Alternate Saturdays.
Click on Apply to know more.