Digital ROI
Website:
digitalroi.io
Job details:
Role snapshot
You will set up, monitor, and report on Google and Meta campaigns for Digital ROI clients, working alongside account managers and learning to run accounts end to end.
- Role - Jr. Digital Marketing Executive
- Location - Baner, Pune (on-site, Mon–Fri)
- Experience - 6 to 12 months
- Type - Full-time
About Digital ROI
Digital ROI (Digimonk Marketing Pvt. Ltd., est. 2018) is a Pune-based performance marketing agency. We grow qualified leads and online sales for 50+ brands across healthcare, solar, education, D2C e-commerce, B2B and finance.
Platform partnerships:
- Google Premier Partner
- Meta Business Partner
What we do for clients:
- Paid media: Google, Meta and LinkedIn ads.
- Creative: data-led ad copy, statics and videos.
- Landing pages: high-converting pages and funnels.
- WhatsApp automation: instant follow-ups and nurturing.
- CRM automation: lead routing and pipeline management.
- Analytics: tracking, reporting and attribution.
Roles & Responsibilities:
- Set up, manage, and optimize paid campaigns on Google Ads and Meta Ads.
- Monitor daily performance and optimize for KPIs such as CPA, ROAS, CTR, and CPL.
- Run keyword research, audience targeting, and A/B tests on ad copy and creatives.
- Implement and troubleshoot conversion tracking using the Google Ads conversion tracking and Meta Pixel.
- Assist in media planning, including channel selection, budget allocation, and campaign scheduling.
- Prepare daily, weekly, and monthly performance reports and share insights with the Account Manager.
Requirements:
- 6 to 12 months of hands-on work in Google Ads or Meta Ads Manager (internships count).
- Strong grasp of key performance metrics, including CPC, CTR, CPL, CPA, conversion rate, and ROAS.
- Good command of Google Sheets or Excel, including formulas, filters, and basic pivot tables.
- Strong communication skills, with the ability to explain campaign performance simply in reports, updates, and team discussions.
- Bachelor's degree in Marketing, Business, or a related field (preferred, not mandatory).
Good to have:
- Agency or multi-client experience.
- Google Ads or Meta Blueprint certification.
- Basic knowledge of GA4 or GTM.
Click on Apply to know more.